Wholesale Sales Director

2 days ago


Markham, Ontario, Canada Pet Valu Full time
Job Summary: As a key member of our leadership team, the Wholesale Sales Director is responsible for driving revenue growth and profitability nationwide. This strategic role requires a high-performing field sales team to achieve assigned sales goals.

Key Responsibilities:

• Lead and manage a national field sales team to drive wholesale revenue growth and achieve assigned sales goals.
• Build, mentor, and develop the Wholesale Sales Representatives (WSRs) to ensure high performance and effective execution of sales strategies.
• Conduct ongoing performance reviews and hold monthly meetings to evaluate individual and team progress.

Revenue Growth & Strategic Planning:

• Collaborate with WSRs to drive strong wholesale revenue growth across territories and stores.
• Develop and implement sales solutions based on market analysis, competitive circumstances, and available data.

Expense & Financial Management:

• Effectively manage departmental expenses within budgeted parameters to ensure profitability.
• Monitor key sales performance indicators (KPIs) and margins across territories and stores to identify areas of improvement.
• Prepare and present detailed sales reports to senior leadership, including financial forecasts, volume projections, and post-activity evaluations.

Culture Building & Talent Development:

• Foster a winning team culture by nurturing extraordinary talent within the wholesale sales team.
• Develop and execute account-based plans aimed at cross-selling and upselling in collaboration with Marketing, Merchandising, Corporate, and Franchise Operations teams.
• Provide training, coaching, and support to ensure the sales team is equipped to meet their targets and maximize productivity.

Requirements:

• Bachelor's degree in Business, Marketing, or a related field (Master's an asset).
• ~5-10 years of experience in sales management, with at least 3-5 years in a leadership role overseeing wholesale operations.
• Proven track record in driving revenue growth and managing high-profile accounts.
• Experience managing large teams, with a focus on mentoring and coaching.
• Fluency in French (verbal and written), an asset.

Estimated Salary Range: $120,000 - $180,000 per annum.

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