Associate Marketing Manager, Retention/expansion Affinity Markets
4 days ago
At Manulife, our Affinity Marketing Team is committed to driving growth through strategic customer retention and expansion initiatives. We are seeking a talented Marketing Manager to lead our efforts in retaining existing clients and expanding their engagement with our products and services.
**Key Responsibilities**:
- Develop and oversee comprehensive marketing strategies aimed at customer retention and expansion.
- Lead the planning and execution of multi-channel marketing campaigns, including digital, print, direct mail, and events.
- Analyze campaign performance data and market trends to inform strategy adjustments and improve ROI.
- Informally mentor marketing specialists, providing guidance and support in their professional development.
- Collaborate with product, distribution, and customer service teams to ensure a cohesive approach to customer retention and expansion.
- Oversee the creation and distribution of engaging content and marketing materials.
- Utilize marketing automation, marketing technology, and tools e.g., marketing automation tools to track retention and expansion.
- Drive continuous improvement through testing, analysis, and optimization of marketing tactics.
- Coordinate with external agencies and vendors (e.g., print vendors) to ensure seamless execution of marketing campaigns.
- Develop and manage marketing budgets, ensuring efficient allocation of resources.
- Stay updated on industry trends and competitor activities to identify new opportunities.
- Present campaign results and strategic recommendations to senior management.
**Qualifications**:
- Bachelor’s degree in Marketing, Business, or a related field; MBA or equivalent is a plus.
- 5+ years of experience in marketing, with a focus on retention and expansion.
- Proven track record of successful marketing campaign management and execution.
- Strong leadership and team management skills.
- Excellent analytical and problem-solving abilities.
- Proficiency in digital marketing platforms and tools (e.g., Google Analytics, CRM systems, marketing automation software).
- Exceptional communication and presentation skills.
- Experience with print and direct mail marketing strategies.
- French language skills are an asset.
**Benefits**:
- Competitive salary and performance-based incentives.
- Comprehensive health, dental, and vision insurance.
- Retirement savings plan with company match.
- Professional development opportunities and career advancement.
- A collaborative and innovative work environment.
LI-hybrid
**About Manulife and John Hancock**
**Manulife is an Equal Opportunity Employer**
**Primary Location**
Toronto, Ontario
**Working Arrangement**
Hybrid
**Salary range is expected to be between**
$70,350.00 CAD - $117,250.00 CAD
Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short
-
Toronto, Canada Manulife Full timeAt Manulife, our Affinity Marketing Team is committed to driving growth through strategic customer acquisition and conversion initiatives. We are seeking a talented Marketing Manager to lead our efforts in attracting new clients and optimizing our conversion processes. **Key Responsibilities**: - Develop and oversee comprehensive marketing strategies aimed...
-
Marketing Associate for Growth and Expansion
3 weeks ago
Old Toronto, Canada Alan SA. Full timeWe are seeking a highly motivated Marketing Associate for Growth and Expansion to join our team at Alan SA. in Toronto, Canada.This is an exceptional opportunity to contribute to the launch of Alan in Canada and be part of a stimulating and international work environment.About UsAlan envisions a world where anyone has the power to actively influence their...
-
Old Toronto, Canada Superside Full timeHead of Customer MarketingSuperside is seeking an experienced marketing professional to lead and grow the company's customer-focused marketing efforts. This pivotal role drives customer growth, engagement, retention, and advocacy by implementing strategies that maximize the lifetime value of our customers.This new position reports to the Sr. Director of...
-
Toronto, Canada Société Financière Manuvie Full timeAt Manulife, our Affinity Marketing Team is committed to driving growth through strategic customer acquisition and conversion initiatives. We are seeking a talented Marketing Manager to lead our efforts in attracting new clients and optimizing our conversion processes. Key Responsibilities: Develop and oversee comprehensive marketing strategies aimed at...
-
Toronto, Canada Société Financière Manuvie Full timeAt Manulife, our Affinity Marketing Team is committed to driving growth through strategic customer acquisition and conversion initiatives. We are seeking a talented Marketing Manager to lead our efforts in attracting new clients and optimizing our conversion processes.Key Responsibilities: Develop and oversee comprehensive marketing strategies aimed at...
-
Associate Product Manager, Affinity Health and
6 months ago
Toronto, Canada Manulife Full timeWe are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world. From our environmental initiatives to our community investments, we lead with values throughout our business. To help us stand out, we help you step up, because when colleagues are healthy, respected and...
-
Manager, Sportsbook Retention Marketing
7 months ago
Toronto, Canada Bally's Interactive - Toronto Full timeInterested in creating long lasting company growth in North America? Do you have experience driving player engagement and retention? **Who we are**: Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, with tens of millions of players across the globe and an unmatched ecosystem of products spanning across the...
-
Toronto, Canada Pentasia Full timePentasia is expanding its operations in the Toronto area, seeking an experienced Senior Marketing Manager for Loyalty and Retention to join our team.Estimated salary: $120,000 - $180,000 per year, depending on experience.Job DescriptionWe are looking for a seasoned marketing professional with expertise in CRM and loyalty marketing to develop and execute...
-
Avp, Growth Marketing
6 months ago
Toronto, Canada Manulife Full timeWe are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world. From our environmental initiatives to our community investments, we lead with values throughout our business. To help us stand out, we help you step up, because when colleagues are healthy, respected and...
-
CRM & Retention Marketing Coordinator
7 months ago
Toronto, Canada Knix Full timeKnix is a direct to consumer intimate apparel brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest growing companies in Canada and globally recognized as an innovator within the apparel...
-
B2b Marketing Associate
1 month ago
Toronto, Canada Secure Digital Markets Full timeAt Secure Digital Markets (SDM), you can build a career in a fast-paced and pioneering industry! Secure Digital Markets is a digital asset brokerage, offering robust liquidity solutions that enable our clients to maximize their portfolio and participate in digital currency markets with greater sophistication. This is an exciting time to join our growing...
-
Association & Affinity Business - Operations
6 months ago
Toronto, Canada Trisura Guarantee Insurance Company Full timeAt Trisura, we expect more because we believe it can be done better. We are a young, growth oriented team with a commitment to exceptional talent and have been named one of Canada’s Top Small and Medium Employers since 2017. Our growth and our entrepreneurial style, niche market position and development opportunities ensure that our people see the results...
-
Marketing Manager
6 months ago
Toronto, Canada SysAid Technologies Full timeAt SysAid we’re on a mission to liberate organizations by putting AI to work for them and their people. We’re a high-growth SaaS company with over 4,000 customers in 140 countries, deployed in 42 languages. Our AI-powered IT Service Management platform is used daily by over 100,000 system administrators and impacts the daily working lives of over 9...
-
Field Marketing Manager
3 weeks ago
Toronto, Canada Ataccama Full timeWe are **Ataccama**, and we are on a mission to empower organizations to maximize the transformative potential of data and AI. Our product enables both technical and less technical ‘data people’ across their organizations to create high-quality, governed, safe, and reusable data products. It’s what made us a Leader in the Gartner Magic Quadrant® for...
-
Marketing & Communications Manager
6 months ago
Toronto, Canada Array Marketing Full time**About Array Marketing** For over 40 years, Array Marketing has been a global leader in the retail display and in-store merchandising services industry. Global brands like Estée Lauder, Sephora, L'Oreal and Samsung to name a few, rely on our team of more than 2,000 employees around the world, to create great retail experiences by bringing their visions to...
-
Marketing Manager
6 months ago
Toronto, Canada INCOM Web & e-Marketing Solutions Full timeAre you a marketing professional looking for a new opportunity to drive growth within a SAAS environment? The Marketing Manager will be responsible for the ideation, planning and execution of all marketing strategies, including social media and community strategies, to enhance brand awareness, customer acquisition, engagement, and retention. iNCOM is a...
-
Sis-association & Affinity Business - Underwriter
4 months ago
Toronto, Canada Trisura Guarantee Insurance Company Full timeAt Trisura, we expect more because we believe it can be done better. We are a young, growth oriented team with a commitment to exceptional talent and have been named one of Canada’s Top Small and Medium Employers since 2017. Our growth and our entrepreneurial style, niche market position and development opportunities ensure that our people see the results...
-
Renewable Energy Market Expansion Specialist
2 weeks ago
Toronto, Ontario, Canada AK Power Solutions Full timeRole OverviewA Renewable Energy Market Expansion Specialist is required to drive growth and market presence for AK Power Solutions' innovative power solutions in the EV infrastructure sector.About AK Power SolutionsFounded to address the need for reliable and quickly deployable power solutions in zero-emission markets, our mission is to accelerate the...
-
Head of Customer Marketing
2 months ago
Old Toronto, Canada Superside Full timeSuperside is seeking an experienced and dynamic Head of Customer Marketing to lead and grow the company’s customer-focused marketing efforts. This new role is pivotal in driving customer growth, engagement, retention, and advocacy by implementing strategies that maximize the lifetime value of our customers.Reporting to the Sr. Director of Product...
-
Lifecycle Marketing Manager
1 month ago
Toronto, Canada Happy Koala Full time**Retention Manager - Expert in Driving Back-End Revenue** **Before you dive deeper, please note the following key points**: - This is a full-time fully remote contractor role - We are seeking someone with a strong background in B2C marketing and direct-response marketing principles **At Happy Mammoth, you can expect**: - A strong salary package - A...