International Marketing and Business Development Expert
3 weeks ago
Position Summary
The International Marketing and Business Development Manager is responsible for developing and implementing marketing strategies to support Cooke's presence in international markets. This role involves leading research, development, and implementation of customer-specific channel strategies, as well as driving sales and market growth internationally.
Key Responsibilities:
- Develop and implement international marketing strategies to support Cooke's business goals.
- Lead the research and development of customer-specific channel strategies to optimize sales and market growth.
- Drive sales and market growth in international markets through effective marketing and business development strategies.
- Collaborate with cross-functional teams to develop and implement go-to-market strategies.
- Oversee and set product and customer pricing to optimize revenue growth.
- Lead education and training programs for commercial team members on international markets and products.
- Develop and maintain relationships with government agencies and trade organizations to optimize international opportunities.
- Conduct market research and analysis to inform business development and marketing strategies.
- Develop and implement data-driven segmentation strategies to optimize marketing efforts.
Requirements:
- Post-secondary certificate or degree in marketing or a related field.
- 5+ years of related experience in international marketing and business development.
Why Cooke?
Cooke is a dynamic and innovative company that values initiative, resourcefulness, and work ethic. We offer a supportive team environment with opportunities for personal and professional growth.
Benefits Package:
- Health benefits, including dental, vision, and extended medical care.
- Life and disability insurance for financial security.
- Access to an Employee Assistance Program (EAP) for support and resources.
- RRSP matching to support retirement savings.
- Paid vacation and holidays, as well as wellness programs and on-site gym facilities.
- Professional growth opportunities and avenues for advancement.
- Employee discounts on company products or services.
- On-site parking or parking allowance.
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