Global Brand Strategy Director

7 days ago


Vancouver, British Columbia, Canada Arc'teryx Full time

Job Description:

We are seeking a highly experienced Global Brand Strategy Director to lead our brand management efforts and drive innovation across the organization.

Key Responsibilities:

  • Develop and execute global brand strategies that drive awareness, consumer engagement, and business growth
  • Lead a high-performance team of strategists and brand managers to deliver on global brand objectives
  • Foster close collaboration with cross-functional teams, including Marketing, Product Design, Merchandising, and Commercial
  • Drive strategic integration across diverse regions and channels
  • Establish performance metrics and KPIs, and refine strategies based on data-driven insights
  • Maintain close partnership with regional brand leaders to drive consistent seasonal strategies globally
  • Identify new roles and capabilities to elevate Brand Management, and institutionalize strategic processes to drive continuity in the core brand message and strategy

Requirements:

Bachelor's degree in Marketing, Advertising, Communications, or a related field

10+ years' experience in leading strategic and integrated functions for a global apparel and/or footwear brand

Proven track record in developing and leading the execution of annual and seasonal brand strategies

Strong awareness of the Arc'teryx brand, product, and consumer

Understanding of the retail and digital landscape, including the latest trends and innovations

Compensation: We offer a competitive salary range of $140,000 - $180,000 per year, depending on experience, plus benefits and opportunities for professional growth.



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