Product Strategy Lead

4 weeks ago


Edmonton, Alberta, Canada Scooly Education Technology Full time

Position Overview

We are seeking a dedicated Product Manager to join our team at Scooly Education Technology. This role involves overseeing the development and implementation of effective communication strategies within the organization.

Job Details
  • Employment Type: Permanent
  • Language of Work: English
  • Weekly Hours: 30 to 35 hours
  • Educational Requirement: College, CEGEP, or equivalent non-university diploma from a program lasting 3 months to less than 1 year
  • Experience Required: 1 to 2 years
Work Environment
  • Technology sector focused on education
  • Corporate and industry settings
  • Private sector organization
Key Responsibilities
  • Formulate and execute communication strategies
  • Assess and refine communication initiatives
  • Manage the creation of public-facing written content
  • Draft reports, briefs, and website content
  • Design educational and promotional materials to engage stakeholders
  • Consult on the establishment of new business ventures
  • Promote events and initiatives for fundraising and information dissemination
  • Administer programs to stimulate business investment
  • Conduct administrative duties
  • Plan and oversee development projects
  • Identify sources of venture capital
  • Respond to inquiries regarding development opportunities
  • Advise on governmental procedures for development proposals
  • Conduct market research and analyze consumer behavior
  • Create socio-economic profiles to attract investment
  • Perform comparative research on marketing tactics
  • Generate reports and educational content
  • Act as the representative for the organization
  • Provide strategic advice on advertising and promotional efforts
  • Address inquiries in both written and verbal formats
  • Assist in producing brochures, newsletters, and other materials
  • Coordinate special events and promotional activities
  • Conduct surveys to gauge public opinion
  • Gather and prepare communication materials
  • Deliver educational and promotional sessions
  • Offer consulting services to governmental and other entities
  • Conduct analytical studies on marketing
  • Carry out socio-economic surveys to identify trends
  • Design market research tools
  • Develop a portfolio of marketing resources
  • Evaluate customer service and retail environments
  • Design and analyze research projects
  • Manage online marketing and e-commerce initiatives
  • Prepare applications for funding
  • Formulate marketing strategies
  • Present at conferences and workshops
Qualifications
  • Google AdWords Certification
Technical Skills
  • Proficient in Google Drive
  • Experience with MailChimp
  • Familiarity with Zendesk
  • Knowledge of desktop publishing software
  • Experience with WordPress
Work Conditions
  • Ability to work under pressure
  • Manage tight deadlines
  • Adapt to a fast-paced environment
  • Handle physically demanding tasks
Required Equipment
  • Personal computer
Personal Attributes
  • Client-focused
  • Strong interpersonal skills
  • Excellent verbal and written communication
  • Adaptable and flexible
  • Proactive and self-motivated
  • Sound judgment
  • Organizational skills
  • Team-oriented
  • Detail-oriented
  • Reliable and dependable
  • Integrity and honesty
  • Quick learner
  • Commitment to due diligence
Health Benefits
  • Comprehensive health care plan

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