Marketing and Communications Analyst

6 months ago


Waterloo, Canada Heartland Farm Mutual Inc. Full time

Located in Ontario and Nova Scotia, Heartland Mutual Insurance strives to be the Best Mutual. Our team of talented and dedicated professionals challenge the norm and strive to be extraordinary. It’s all about fulfilling our promise with a personal approach. With our team, you’ll bring this purpose to life every day by living our values, being open to change, and pursuing your career aspirations.

What you will do...
- The Marketing and Communications Analyst will develop and execute a social media strategy, that will include:

- Content creation aligned with company’s strategy, mission, vision, and values.
- Establish a regular cadence of posts
- Achieve KPI’s for audience growth, engagement rate and conversion rates
- Monitor social media accounts and responds to posts as needed
- Will maintain the corporate website. This will include the creation of new content, editing existing content and managing relationships with third-party website vendors
- Lead external communication. This will include working across functions gather business content, draft bulletins and other articles and distribute communications as required

What you will bring...
- A University Degree or College Diploma in relevant field of study
- 3 to 5 years related experience
- A passion for social media and creative content creation
- Experience in the P&C insurance industry and broker distribution would be a valuable asset

What we offer...
In return, we’ll give you countless opportunities to learn and grow. You’ll be empowered to be your best self, do your best work, and make a meaningful impact. Here, you can help shape the future of insurance, win as a team, and grow with us.
At Heartland our benefits are great and include not only health and dental coverage, but also a generous pension plan. All staff members share in our company’s success through our incentive plan. And with our hybrid work model, you get the best of both worlds - the ability to collaborate and connect with great colleagues and to enjoy the benefits of working from home.
Intrigued? We can’t wait to hear from you

A Place Where YOU Can Make a Difference Proudly Canadian. Mutually Owned.



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