Marketing Communications Specialist

5 days ago


Waterloo, Ontario, Canada University of Waterloo Full time
About the Role

We are seeking a highly motivated Marketing Communications Specialist to join our team at the University of Waterloo. As a key member of our UWaterloo Life portfolio, you will be responsible for developing and implementing inclusive communications plans that promote Campus Wellness initiatives to our diverse student audience.

Key Responsibilities:

  • Collaborate with cross-functional teams to ensure messaging aligns with APS communications themes and resonates with students
  • Manage digital assets, including website maintenance, social media, and other online platforms
  • Develop and execute communications plans to promote Campus Wellness initiatives
  • Provide leadership and guidance on communication best practices to Campus Wellness team members
  • Conduct analysis and evaluation of communication initiatives to assess reach and effectiveness

Qualifications:

  • Bachelor's degree in Communications, Marketing, or related field
  • Minimum 3 years' experience in strategic communications planning, creative project management, or marketing
  • Strong understanding of email marketing, social media, digital communications, and web platforms
  • Excellent writing, proofreading, and project management skills


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