Safety Innovation Marketing Strategist
3 weeks ago
We are seeking a skilled Safety Innovation Marketing Strategist to drive impactful marketing strategies that showcase our EdTech solutions, generate interest, and grow our brand. As a key member of our team, you will be responsible for planning and executing campaigns, content, and materials that resonate with our audience and reflect the values of our company.
This role requires a strategic mindset, proven ability to develop and execute marketing strategies that drive brand awareness, engage target audiences, and generate leads. You will create high-quality content that conveys the value of our safety-focused products to diverse audiences, manage digital marketing campaigns, email marketing, and social media strategies with measurable results.
Key Responsibilities:
- Develop and execute marketing strategies that drive brand awareness, engagement, and lead generation.
- Create compelling content that resonates with our audience and showcases our EdTech solutions.
- Manage digital marketing campaigns, email marketing, and social media strategies with measurable results.
- Collaborate with cross-functional teams to ensure alignment and successful campaign execution.
Requirements:
- Minimum 5 years of experience in marketing, ideally within the EdTech, health, safety, and environment (HSE) sectors or related industries.
- Strong understanding of workplace safety principles, including how safety impacts industries, organizations, and individuals.
- Proven ability to develop and execute marketing strategies that drive brand awareness, engage target audiences, and generate leads.
- Excellent written and verbal communication skills with the ability to connect with both technical and non-technical audiences.
Salary: $85,000 - $110,000 per year
About Us
Verafin is a leading provider of financial crime detection and risk management solutions for the banking industry. Our mission is to help financial institutions detect and prevent financial crimes, while also providing exceptional customer service and support.
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