Client Engagement Marketing Lead
4 weeks ago
Channel Marketing Strategist at 360insights
At 360insights, we are a leading partner engagement and business optimization firm, dedicated to enhancing brand influence and management within intricate channel ecosystems. Our offerings include a comprehensive suite of channel solutions, featuring a SaaS-based platform designed to empower brands in orchestrating their complex partner networks and optimizing promotional expenditures. We are in search of a strategic and values-driven Channel Marketing Strategist to join our dynamic team. This role reports directly to the Senior Manager of Marketing within our Program Engagement Team and serves as the subject matter expert in client and channel marketing.
Key Responsibilities:
- Lead the strategy and execution of innovative marketing solutions.
- Contribute to the profitability of designated accounts through effective marketing initiatives.
- Develop comprehensive proposals and marketing strategies tailored to client needs.
- Collaborate with internal teams and clients to ensure alignment and success.
Qualifications:
- 4-7 years of experience in marketing within corporate or agency settings.
- Demonstrated success in managing client relationships in a marketing context.
- Experience in mentoring or managing a small team is advantageous.
- A collaborative mindset that engages multiple stakeholders in strategy development.
- Familiarity with survey design, administration, and analysis is a plus.
- Results-oriented with a strong understanding of digital metrics related to CRM, loyalty, engagement, and Google Analytics.
- Proficient in MS Excel, MS Word, and MS PowerPoint.
- Experience in evaluating marketing efforts across various media channels.
- Project management experience in a marketing role.
- Knowledge and experience in data-driven marketing approaches.
- Background in channel and dealer communications is beneficial.
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