Senior Director, Demand Generation
4 days ago
Assent Compliance is a leading provider of supply chain sustainability solutions for top-tier manufacturers. Our mission is to empower companies to make informed decisions about their supply chains and reduce hidden risks.
Job SummaryWe are seeking a visionary Senior Marketing Leader to optimize our demand generation and ABM strategies. As a key member of our team, you will lead the development and implementation of high-impact campaigns across key verticals and partners, leveraging data insights and marketing technologies to drive growth.
Key Responsibilities- Leverage data insights at scale to optimize channel and ABM program strategies in line with marketing and business objectives.
- Determine priority metrics and advise on the effectiveness and future direction of our lead generation marketing campaigns and spending.
- Partner closely with Sales, Product, and Content teams to drive new opportunities aligned with expanding markets and establish campaign workflows.
- Leverage inbound and outbound tactics, including webinars, content, events, emails, paid advertising, social media, SEO, microsites, and target prospect profile marketing.
- Drive marketing automation through leading best practices in system usage, integration, and reporting.
- Be familiar with corporate security policies and support the information security function to protect both information systems and corporate assets from undue risk.
- An education in business or a relevant field is required, and an advanced degree in business is strongly preferred.
- A minimum of 15 years of well-rounded marketing leadership in positions of increasing responsibility, culminating in at least five to seven years in a senior leadership role.
- Outstanding leadership skills, a flexible growth mindset, and the ability to work in a fast-paced, team environment, with a track record of building and leading scaling teams with world-class execution.
- A track record of successful implementation of new practices and methodologies that drove project efficiencies and scalable customer value.
- Significant experience with Marketing Automation, Web Analytics, Salesforce, and Account-Based Marketing, with demonstrable success in leveraging these platforms.
- Foundational cross-functional processes experience that helps give clarity and empowerment to a growing organization.
- Strong analytical and quantitative skills, with the ability to analyze and derive meaning from data and translate it into actionable changes.
- Fluency in demand generation metrics and approaches to test and optimize them.
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Senior Director, Demand Generation
1 week ago
Ottawa, Ontario, Canada Assent Full timeAbout the RoleWe are seeking a highly experienced and visionary Senior Director, Demand Generation to join our team at Assent. As a key member of our marketing organization, you will be responsible for developing and implementing high-impact demand generation strategies that drive growth and revenue for our company.Key ResponsibilitiesDevelop and Execute...
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Senior Director, Demand Generation
1 week ago
Ottawa, Ontario, Canada Assent Full timeAbout the RoleWe are seeking a highly experienced and visionary Senior Director, Demand Generation to join our team at Assent. As a key member of our marketing organization, you will be responsible for developing and implementing high-impact demand generation strategies that drive growth and revenue for our company.Key ResponsibilitiesDevelop and Execute...
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Ottawa, Ontario, Canada Assent Compliance Inc. Full timeJob Title: Senior Director, Demand GenerationAssent Compliance Inc. is seeking a seasoned Senior Director, Demand Generation to lead the development and implementation of high-impact campaigns across key verticals and partners. As a key member of the marketing team, you will leverage data insights and marketing technologies to drive growth and optimize...
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Ottawa, Ontario, Canada Assent Compliance Inc. Full timeJob Title: Senior Director, Demand GenerationAssent Compliance Inc. is seeking a seasoned Senior Director, Demand Generation to lead the development and implementation of high-impact campaigns across key verticals and partners. As a key member of the marketing team, you will leverage data insights and marketing technologies to drive growth and optimize...
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Senior Director, Demand Generation
2 days ago
Ottawa, Ontario, Canada Assent Full time{"title": "Senior Director, Demand Generation", "content": "Job SummaryAssent is seeking a seasoned Senior Marketing Leader to drive demand generation and ABM strategies. As a key member of our marketing team, you will lead the development and implementation of high-impact campaigns across key verticals and partners, leveraging data insights and marketing...
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Senior Director, Demand Generation
2 days ago
Ottawa, Ontario, Canada Assent Full time{"title": "Senior Director, Demand Generation", "content": "Job SummaryAssent is seeking a seasoned Senior Marketing Leader to drive demand generation and ABM strategies. As a key member of our marketing team, you will lead the development and implementation of high-impact campaigns across key verticals and partners, leveraging data insights and marketing...
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Senior Director, Demand Generation
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Senior Director, Demand Generation
5 days ago
Ottawa, Ontario, Canada Assent Full timeAbout the RoleWe are seeking a highly experienced and visionary Senior Director, Demand Generation to lead our marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and implementing strategic marketing plans that align with our business objectives.Key ResponsibilitiesDevelop and Execute Strategic...
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Ottawa, Ontario, Canada Assent Compliance Full timeJob Description**About Assent Compliance**Assent Compliance is a leading provider of supply chain sustainability solutions for top-tier manufacturers. Our mission is to help companies navigate the complexities of supply chain risk and achieve their sustainability goals.**Job Summary**We are seeking a seasoned Senior Director to lead our demand generation and...
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Ottawa, Ontario, Canada Assent Compliance Full timeJob Description**About Assent Compliance**Assent Compliance is a leading provider of supply chain sustainability solutions for top-tier manufacturers. Our mission is to help companies navigate the complexities of supply chain risk and achieve their sustainability goals.**Job Summary**We are seeking a seasoned Senior Director to lead our demand generation and...
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Ottawa, Ontario, Canada Assent Compliance Inc. Full timeJob DescriptionAssent Compliance Inc. is seeking a visionary Senior Marketing Leader to optimize our demand generation and ABM strategies.Key Responsibilities:Develop and Implement High-Impact Campaigns: Lead the development and implementation of high-impact campaigns across key verticals and partners, leveraging data insights and marketing technologies to...
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