Manager, Field Marketing

2 weeks ago

Toronto, Canada Element Fleet Management Full time

Get started on an exciting career at Element_

Element employees make a difference in the lives of others every day. We are re-defining the fleet management industry to be people first, then business - delivering on our promise of a superior client experience. This takes hard work and innovation, and we need more like-minded people on our team.

What We Need

We are looking for a Manager, Field Marketing to join Element Fleet Management. As the largest pure-play fleet manager in the world, we provide unmatched products and services and solutions to our clients. This role is hybrid, working three days per week from the office.

At Element, employees play a critical role in delivering value to clients and ensuring an exceptional client experience. We are committed to the success of our clients, employees, and investors by fostering a culture where every employee can make a difference

Are You:
- Able to effectively work across a highly matrixed organization to develop compelling marketing programs and events and subsequently move initiatives forward.- Someone with a desire to partner with peers and leadership to establish discipline and rigor in regional marketing programs and tradeshow engagement strategies.

A Day in the Life- Strategizing, prioritizing and producing regional events that drive business.- Aligning with sales leadership on sales & marketing priorities and partnering with functional team members to develop a field marketing strategy and plan for each region.- Managing vendor relationships and tracking expenses to ensure events and initiatives are produced on-time and within budget.- Communicate and educate the sales team regarding new and planned marketing activities including global and local programs.- Delivering detailed reporting and metrics on activity results, campaign efficiency, and return on investment.- Leading formal feedback loop to provide field input on programs and promotions to product and segment marketing teams.- Leading cross functional workstreams, managing vendor and other third-party relationships, providing executive level reporting and presentations across the organization, and mentoring more junior members of the marketing team.

**Requirements**:
- 5+ years demonstrated ability in marketing, communications, account-based marketing, and leading in-person and virtual field events.- 5+ years managing and producing regional and field marketing programs and events - including tradeshows, user conferences, and immersive experiences.- Experience managing direct reports.- Experience delivering, accelerating, and rapidly growing sales pipeline through regional marketing.- Experience building and performing a field/geo-specific marketing plan(s) in partnership with sales teams, leadership, and third-parties.- Understanding of B2B buy journeys and demand generation - familiarity with ABM platforms and methodologies a plus.-
- Able to effectively work across a highly matrixed organization to develop compelling marketing programs and event and subsequently move initiatives forward.- Desire to partner with peers and leadership to establish discipline and rigor in regional marketing programs and tradeshow engagement strategies.- Able to travel to event locations.

What’s in it for You
- A culture of innovation, empowerment, decision-making, and accountability
- Comprehensive health and welfare benefits that serve the needs of you and your family and foster a culture of wellness
- Additional benefits and amenities, including paid time-off programs (vacation, sick leave, and holidays)
- Hybrid work environment for most positions

Applicants will be required to undergo a background check only if and after a conditional offer of employment has been extended.
- or call (800) 665-9744._

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