Business Development Manager Non-commercial

24 hours ago

Mississauga, Canada CONAGRA Full time

Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's®, Healthy Choice®, Slim Jim®, VH Sauces, Pogo and Vlasic®, and emerging brands, including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein®, and Frontera®.

Conagra Brands est une des principales entreprises d’aliments de marque en Amérique du Nord. Son histoire est jalonnée de grands succès alimentaires qui sont le fruit du travail d’une équipe passionnée par l’innovation et la croissance. Conagra offre des choix pour toute occasion grâce à des marques réputées comme Hunt’s®, Aylmer®, Marie Callender's®, Healthy Choice®, Slim Jim®, les sauces VH®, Pogo®, Vlasic® et des marques émergentes, dont Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein® et Frontera®.

**Position summary**:
**Your Impact**:

- Broaden distribution, expand assortment, develop and implement marketing programs across the Non-Commercial channel.
- Achieve assigned annual sales goals, including net sales, gross margin, trade investment, and forecast accuracy. Proactively update and communicate progress with Management.
- Identify growth opportunities, develop margin accretive bespoke plans and work cross functionally within Conagra and with our sales broker partner to implement and execute with success.
- Develop, foster, and maintain customer, distributor, and sales broker relationships while ensuring timely and succinct communication of key information.
- Develop and deliver sales presentations to key stakeholders, often with our sales broker partner.

**Responsibilities**:
Account Management:

- Act as the main point of contact for assigned non-commercial head office accounts, building strong relationships with key stakeholders across our National Account partners.
- Understand the needs of each customer and identify product offerings that meet their specifications.
- Lead RFP submissions, working cross-functionally to complete comprehensive bids.

Strategic Planning & Execution:

- Develop accounts and execute plans that align with overall business strategies to achieve sales targets and growth within the non-commercial channel.
- Accurately forecast sales volume, effectively manage trade and pricing initiatives.
- Execute marketing plans & programs, including innovation sell-in & Trade Show leadership.

Contract Negotiation & Management:

- Negotiate and manage contracts with non-commercial customers, ensuring compliance with terms and maintaining positive partnerships.
- Proactively oversee in a timely manner contract renewals, amendments, and pricing agreements to optimize both profitability and customer satisfaction.
- Ensure adherence to contract language for both the customer and Conagra Brands.
- Communicate and monitor changes to policy, discontinued items, and recalls/product quality issues to customer, ensuring compliance to contracts.

Cross-Functional Collaboration:

- Work with sales, marketing, supply chain, and finance to ensure seamless service delivery and payment to GPO customers and members.
- Co-develop with marketing customized programs and offerings tailored to the needs of non-commercial accounts.
- Work closely with Sales Coordinator and Global Services in providing invoices and proof of performance for clearing deductions and prompt payment of contracted programs.

Sales Broker Partnership:

- Direct Sales Broker’s non-commercial team to implement contracts and guide compliance.
- Pro-actively communicate opportunities and challenges affecting field sales and distribution.

Market Analysis & Reporting:

- Monitor industry trends, competitive landscape, and regulatory changes in the non-commercial space, to ensure Conagra Brands is current in its offerings and practices.
- Prepare regular reports on account wins, performance, including sales forecasts, growth metrics, and customer feedback for internal stakeholders.
- Work with marketing on innovation ideation that meets the non-commercial channel to drive growth in key focus categories.

Customer Training & Support:

- Provide educational training to non-commercial clients on product features, benefits, and usage, with the support of the Sales Broker team.
- Proactively address issues, concerns, or requests promptly to ensure high levels of customer satisfaction.

**Qualifications, Education & Experience**:

- Bachelor’s degree in Business, Marketing, or a related field.
- 8+ years of progressive foodservice sales experience in account management, or sales broker, preferably within the CPG industry and/or non-commercial channel
- Proven experience calling on a corporate headquarters, working with non-commercial National Accounts and understanding of contract and trade spending management; fiscally responsibility.
- Experience managing multiple product categories and

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