Business Development Manager

2 weeks ago


Toronto, Ontario, Canada Wasens Canada Full time $60,000 - $120,000 per year

Job Title: Business Development/Sales Manager – Canada

Location:
Toronto, Canada (Hybrid: remote with travel across Ontario/Canada as needed)

Company:
WASENS

Reports to:
Wasens HQ Toronto/Global CMO

About WASENS

WASENS is a global innovator in smart water technologies, providing IoT-based solutions for leak detection, water conservation, and property protection. Headquartered in Israel, with operations across North America and Europe, we partner with builders, developers, and property managers to protect assets, reduce water waste, and enable smarter infrastructure.

Position Overview

We are seeking a
Business Development Manager
to establish and expand WASENS' footprint in Canada, with a primary focus on the Toronto market. This role is pivotal in building our local presence: from identifying opportunities and leading business development activities, to supporting distributors, overseeing installations, and ensuring high-quality service delivery.

The ideal candidate brings a strong understanding of the Canadian construction ecosystem - particularly in multi-residential, commercial, and institutional projects - and has hands-on experience with IoT, building systems, or related technologies.

Key Responsibilities

  • Drive business development efforts across Canada, with an emphasis on the Greater Toronto Area.
  • Identify, onboard, and manage local distributors, contractors, and service partners.
  • Build and nurture relationships with developers, general contractors, system integrators, and MEP consultants.
  • Lead the preparation and delivery of tailored proposals and presentations to decision-makers.
  • Support the full customer lifecycle: from design and specification to installation and after-sales service.
  • Train and support distributor and contractor teams on WASENS products, technical specifications, and value propositions.
  • Collaborate closely with global product, engineering, and marketing teams to ensure seamless execution.
  • Represent WASENS at Canadian trade shows, conferences, and networking events.
  • Provide regular reports on sales activities, pipeline status, market insights, and competitor activity.

Required Qualifications

  • 3+ years of experience in business development, sales, or channel management in the Canadian construction or smart building industry.
  • Strong existing network within the Toronto construction ecosystem (developers, contractors, integrators, distributors, plumbers, engineers).
  • Technical understanding of building systems (plumbing, HVAC, fire safety, automation).
  • Proven ability to generate leads, build pipelines, and close deals.
  • Excellent presentation and communication skills for both technical and commercial audiences.
  • Entrepreneurial mindset with the ability to work independently in a fast-paced environment.
  • High motivation and strong drive to succeed.
  • Willingness to travel regionally across Ontario and nationally when required.

Preferred Qualifications

  • Experience with IoT, PropTech, or water/energy efficiency solutions.
  • Familiarity with Canadian construction project workflows and product specification processes.
  • Experience working with plumbing supply houses, smart building distributors, or system integrators.

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