Social Media Specialist Administrative Position:

The King's University offers an exceptional liberal arts education from a Christian perspective. Located in Edmonton,
Alberta, King's serves students from across Canada and around the world. Join a dedicated team who have a desire and
common mission to see students grow in a dynamic and nurturing Christian environment. People who love working and
succeed at King’s serve God gladly, work collaboratively, think creatively, and embrace diversity.

Social Media Specialist
Full-time, Temporary 1-year

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The Social Media Specialist generates buzz and excitement for the products, services, and brands of The
King’s University. The position takes a lead role in developing King’s content calendar and producing the
bulk of the content required for the university’s main social accounts.

content that is visually appealing and effective in generating word-of-mouth attention on social media. The
position is particularly concerned with cultivating online engagement that supports student recruitment,
institutional brand awareness, and university fundraising. In addition to developing value-added
experiences for users on King’s corporate accounts, the Social Media Specialist serves as an in-house
resource and strategist for affiliated accounts such as: admissions, current students, Eagles Athletics,
alumni relations, Micah Centre for Justice and Development, and others.

**KEY RESPONSIBILITIES
- Develops captivating content for the university’s primary social accounts that cultivates

institutional personality and brand presence. Produces content that is relevant to key
demographics and audiences and tracks engagements and interactions with this content over
time.
- Organizes photo and video shoots, interviews, event coverage, etc. in support of institutional

marketing goals and department-level services and activities.
- Manages King’s Student Media Team. Takes the lead role in establishing creative direction for this

team and in generating unique content ideas. Organizes team assignments and provides feedback
on completed work.
- Captures photography and videography at flagship institutional events and functions.
- Identifies and incorporates current trends on social media into the university’s content strategy.
- Designs compelling visual elements in support of the university’s content strategy.
- Produces fully edited videos, captions, profiles, and photography with a high degree of creative
- proficiency.- Works with department social media account holders throughout the university to strategize and
- develop content for their channels.- Ensures that upcoming events are promoted well across all platforms.
- Ensures cross-institutional compliance with King’s social media policy.
- Participates in additional promotional efforts with a view to student recruitment and community

engagement.
- Contributes to, and works within, King’s marketing plan.

**QUALIFICATIONS
- Diploma or certificate in marketing, digital media, creative communications, or related discipline.
- Strong photography and videography capturing and editing abilities, required.
- Demonstrated experience with creative software (i.e. Adobe Creative Cloud), required.
- Minimum 2 years of experience managing social media accounts in an organizational setting.
- Eager to learn, capable of adapting to ever-changing trends and algorithms.
- Understands and relates to the latest trends in social media.
- Self-motivated and organized, cool under pressure.
- Capable and confident English language skills.
- Experience working with post-secondary students an asset.
- Strong capacity to work collaboratively with other team members.
- Commitment to, and understanding of, Christian post-secondary education.
- Professing, practicing Christian able to sign King’s Statement of Faith.

A condition of employment is assent to the University’s Christian Statement of Faith found at:
The King’s University follows a standardized salary grid. The salary range for the position is $55,500
- $70,613/yr dependent on qualifications and experience. A comprehensive benefit package, pension, and
generous vacation and time off are provided.

Human Resources
The King’s University
9125-50 Street, Edmonton, Alberta
T6B 2H3

We appreciate all applicants for considering The King's University as a potential employer, however, only
those considered for an interview will be contacted.

individuals including members of visible minorities, Indigenous, First Nations, Metis, and Inuit peoples and persons with
be given priority.