Senior Product Marketing Manager
1 month ago
Croesus Finansoft, Inc. is seeking a seasoned Product Marketing Manager to lead the development and execution of marketing strategies for our wealth management solutions in North America and Europe. The ideal candidate will have a minimum of 10 years of experience in B2B marketing, specifically in the financial and wealth management industries.
The successful candidate will be responsible for defining market segments, target personas, and positioning our solutions to meet the needs of our clients. They will also play a key role in the strategic planning process, contributing to the company's overall growth and success.
Key Responsibilities:
- Develop and execute marketing strategies to drive business growth and revenue
- Define market segments, target personas, and positioning for our solutions
- Collaborate with cross-functional teams to develop product roadmaps and launch plans
- Conduct market research and analysis to inform marketing strategies
- Manage and maintain relationships with industry stakeholders, including regulators, industry associations, and government institutions
Requirements:
- University degree in marketing, strategy, management, finance, economics, or related fields
- Minimum 10 years of B2B marketing experience in the financial and wealth management industries
- International perspective or experience
- Strong understanding of FinTech, WealthTech, and wealth management industry issues
- Excellent communication and interpersonal skills
What We Offer:
- Competitive salary and benefits package
- Opportunities for professional growth and development
- Collaborative and dynamic work environment
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