Strategic Media Director
5 days ago
Avalere Health, a purpose-built commercialization partner for the biopharmaceutical, medical technology, and wellness industries, is seeking an experienced Strategic Media Director to join their team.
The ideal candidate will have 15+ years of experience in media and marketing strategy, with a strong data-driven background and proven client relationship experience.
About the RoleThis leadership position is responsible for the strategic direction and execution of media planning, data operations, analytics, and reporting offerings. The successful candidate will be accountable for managing a team of media strategists and planners, data and analytics experts, and executing strategic, impactful, and insight-driven client deliverables.
The role involves collaborating with cross-functional teams, supporting new business development, and strategically building and evolving capabilities and offerings.
- Act as a strategic partner to key stakeholders, advising on media engagement and analytics to drive business objectives and decisions.
- Represent Avalere Health's media and analytics capabilities in new business opportunities and industry events.
- Develop thought-leadership involving media, data, and analytics both internally and externally.
- Lead media and data analytics teams in engagements with clients to deliver ROI.
- Monitor team pacing and work with team leaders to ensure profitability on client accounts.
To succeed in this role, you should possess:
- Strong data-driven background and experience in media and marketing strategy.
- Proven client relationship experience and ability to articulate complex concepts to non-technical stakeholders.
- Robust understanding of strategic value of strong data and analytics and how to commercially leverage data and analytics.
- Advanced understanding across client verticals of media strategy, goal setting, and channel selection.
Avalere Health offers a comprehensive benefits package, including a generous company pension/retirement plan, private medical insurance, employee wellbeing initiatives, time-off policy, and many other excellent benefits. With city hubs across North America, Europe, and Asia, we foster a collaborative environment that supports flexible working practices and community engagement efforts.
Estimated salary: $180,000 - $220,000 per year.
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