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Social Media Marketing Specialist
2 months ago
We are seeking a skilled Social Media Marketing Specialist to join our team at Aitchison College of Technology & Health Sciences Inc.
Job SummaryThe successful candidate will be responsible for developing and implementing social media marketing strategies to promote our brand, products, and services. This is a full-time position that requires strong communication and interpersonal skills, as well as the ability to work independently and as part of a team.
Key Responsibilities- Develop and implement social media marketing campaigns to increase brand awareness and drive website traffic.
- Create engaging content for social media platforms, including text, images, and videos.
- Manage and optimize social media advertising campaigns to achieve maximum ROI.
- Monitor and analyze social media metrics to track campaign performance and make data-driven decisions.
- Collaborate with cross-functional teams to develop and execute integrated marketing strategies.
- Bachelor's degree in Marketing, Communications, or related field.
- 1-2 years of experience in social media marketing or a related field.
- Proven track record of success in developing and executing social media marketing campaigns.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Mastery of social media platforms, including Facebook, Twitter, Instagram, and LinkedIn.
- Experience with social media analytics tools, such as Hootsuite or Sprout Social.
- Knowledge of graphic design principles and ability to create visually appealing graphics.
- Fluency in English (required).
The salary for this position is $60,000 - $80,000 per year, depending on experience. We also offer a comprehensive benefits package, including health insurance, retirement plan, and paid time off.