Strategic Marketing Communications Specialist

19 hours ago

Hamilton, Ontario, Canada McMaster University Full time

Located in the heart of Canada, McMaster University is a world-renowned institution that embodies excellence in education and research. As we continue to grow and evolve, we are seeking a talented Marketing and Communication Manager to join our team.

The successful candidate will have a strong background in marketing and communications, with a proven track record of developing and executing effective marketing strategies. This role offers a unique opportunity to work with a dynamic team and contribute to the success of our institution.

We are committed to providing our employees with a comprehensive compensation package, including a competitive salary of $**85,000 - $105,000 per year**, depending on experience. In addition to a competitive salary, we offer a range of benefits, including health, dental, and vision coverage, as well as a generous retirement plan.

About the Role

This exciting opportunity will see you working closely with our faculty, staff, and students to develop and implement marketing and communications strategies that promote our programs and services. Your primary responsibilities will include:

  • Developing and implementing marketing and communications plans that align with our strategic objectives;
  • Creatingsyndicated content for various mediums, including social media, email campaigns, and print materials;
  • Designing and executing events, webinars, and other promotional activities to engage with our audience;
  • Collaborating with internal stakeholders to ensure consistency and coherence across all marketing efforts;
  • Analyzing and evaluating the effectiveness of our marketing initiatives to inform future strategy.

In addition to your technical skills and expertise, you will bring a passion for marketing and communications, as well as a commitment to delivering exceptional results. You will be an excellent communicator, able to distill complex ideas into clear and compelling messaging. If you are a motivated and creative professional looking for a new challenge, we encourage you to apply.

Requirements

To be considered for this role, you will need to possess:

  • A bachelor's degree in marketing, communications, or a related field;
  • At least four years of relevant experience in marketing and communications, preferably in an academic setting;
  • Exceptional writing and editing skills, with the ability to create engaging content for diverse audiences;
  • Strong analytical and problem-solving skills, with the ability to evaluate campaign effectiveness and make data-driven decisions;
  • Experience with social media platforms, email marketing tools, and content management systems;
  • Excellent project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines.

If you are a skilled marketing professional with a passion for communications, we invite you to apply for this exciting opportunity. Please submit your resume and cover letter, highlighting your relevant experience and qualifications. We thank all applicants for their interest; however, only those selected for an interview will be contacted.

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