Digital Conversion Strategist

4 days ago


Boucherville, Quebec, Canada RONA Full time
Job Description

At RONA, we're seeking a skilled Digital Conversion Strategist to join our team. This role requires proficiency in French, spoken and written.

The successful candidate must reside within 250 km of our Boucherville office and be willing to work remotely. As a Digital Conversion Strategist, you'll contribute to building a thriving organization by analyzing data, providing actionable insights, and recommending strategies to optimize online conversion.

Key Responsibilities:
  • Collect, analyze, and communicate complex behavioral data to stakeholders.
  • Develop and implement online conversion optimization strategies to improve web property performance and increase conversion rates for the PRO segment.
  • Create and maintain ad hoc and self-service dashboards using data visualization tools like Power Query and Adobe Analytics.
  • Collaborate with internal stakeholders to enhance analytical capabilities, identify opportunities, and highlight trends to support data-driven decisions.
Required Skills and Qualifications:
  • Bachelor's degree in e-commerce, business intelligence, marketing, or a related field.
  • 2-4 years of experience in web data analysis.
  • Excellent knowledge of web analytics platforms (Adobe Analytics, Google Analytics).
  • Advanced knowledge of data modeling and visualization tools (Power Query, MicroStrategy) and Office tools (Excel - advanced, PowerPoint).
  • Interest in or experience with managing or analyzing data for professional or B2B segments.
  • Ability to effectively prioritize multiple projects and navigate in a constantly evolving environment.
Estimated Salary: $80,000 - $110,000 per yearBenefits:
  • A cafeteria with a delicious menu prepared by a dedicated chef.
  • Electric car charging stations.
  • A fitness centre, sports activities, and showers.
  • Exclusive employee discounts, plus a 10% discount on store merchandise.
  • Career growth opportunities within the company.
  • An inclusive and safe working environment.
  • Promotion of work-life balance.
  • An employer that's involved in the community.


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