Analyste Web, E-commerce

3 weeks ago

Boucherville, Canada Rona Full time

**We require all our head office associates to be proficient in French, spoken and written.**

At RONA, our employees let their passion blossom every day. Our teams are driven by the desire to help people bring their projects to life and are committed to making a difference in the communities we serve.

We operate or service corporate and affiliated dealer stores. With a distinctive product and service offering and complementary store formats ranging from neighbourhood hardware stores to big box stores, our RONA+, RONA and Dick’s Lumber banners are well equipped to help meet the needs of all DIYers and contractors.

You’ve got the talent? We’ve got the tools Here, your work and ideas will contribute to building a flourishing organization. Your voice will always be heard and valued. You’ll find career opportunities that live up to your ambitions and be able to further develop your unique set of skills.

So, if you’re looking to do what you love, we could be a perfect match.

**Our Expectations**

Reporting to the Manager, Business Intelligence, the Web Analyst’s main responsibility is to measure the performance of RONA’s digital properties by providing actionable insights and recommendations focused on optimizing online conversion. To achieve this, the analyst will also be responsible for developing and maintaining reporting solutions that will help stakeholders make better data-driven decisions.

Relying on strong analytical and investigative skills, the Web Analyst will collect, analyze, and communicate a wide variety of data to evaluate results, derive insights, and make business recommendations. Using web analytics tools such as Adobe Analytics (primarily) and Google Analytics, the analyst will create recurring and ad hoc reporting solutions that highlight key data, analytical trends, and opportunities for improvement.

This role places particular emphasis on tracking customer journeys and addressing the specific needs of the **PROFESSIONAL (PRO)** segment to maximize the performance of digital properties related to this segment.

**The Role**
- Translate complex behavioral data into understandable insights and recommendations aligned with the strategy and programs of the online service, as well as with the customer journeys on RONA’s websites.
- Develop and implement online conversion optimization strategies based on collected data to improve web property performance and increase conversion rates, particularly for the **PRO** segment.
- Design, create, and maintain ad hoc and self-service dashboards using data visualization tools such as Power Query (Power BI) and Adobe Analytics.
- Collaborate with internal stakeholders to enhance analytical capabilities, identify opportunities, solve complex problems, and highlight trends to support data-driven decisions. This includes working closely with the **PRO** team to support the development of this platform.
- Effectively communicate data insights across different organizational levels.

**The Skills We Are Looking For**
- Bachelor’s degree in e-commerce, business intelligence, marketing, or a related field.
- 2 to 4 years of experience in web data analysis.
- Excellent knowledge and understanding of web analytics platforms (Adobe Analytics, Google Analytics).
- Advanced knowledge of data modeling and visualization tools (Power Query, MicroStrategy) and Office tools (Excel - advanced, PowerPoint).
- Interest in or experience with managing or analyzing data for professional or B2B segments (an asset).
- Ability to effectively prioritize multiple projects and navigate in a constantly evolving environment.
- Autonomous, capable of managing uncertainty, and able to solve complex problems independently.
- Well-organized, resourceful, and a quick learner.
- Experience in business intelligence (an asset).
- Experience in merchandising, marketing, web development, and/or retail.

**By joining the RONA family, you’ll enjoy many benefits, such as**:

- A childcare centre that can accommodate up to 78 children (Remove if not applicable)
- A cafeteria with a delicious menu prepared by a dedicated chef, healthy options, as well as FARO Roasting Houses and Tim Hortons coffee stations
- Electric car charging stations
- A fitness centre, sports activities, and showers
- Exclusive employee discounts, plus a 10% discount on store merchandise (at all RONA locations)
- Benefits: retirement savings plan, annual bonuses, student incentive program, etc.
- Career growth opportunities within the company
- An inclusive and safe working environment
- Promotion of work-life balance
- An employer that’s involved in the community
- And much more

If selected for an interview, please advise our Human Resources team if you require accommodation during the interview and assessment process and we will work with you to meet your accessibility needs.

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