Assistant Manager, Digital Merchandising

3 months ago

Boucherville, Canada Rona Inc. Full time

**Please note that**:

- Our Hybrid Workplace Policy establishes that associates need to have a reliable transportation to and from our corporate head office located in Boucherville (Quebec), to come to the office on a regular basis.
- We require all our head office associates to be proficient in French, spoken and written.

At RONA, over 26,000 employees let their passion blossom every day. Our teams are driven by the desire to help people bring their projects to life and are committed to making a difference in the communities we serve.

We operate or service some 450 corporate and affiliated dealer stores. With a distinctive product and service offering and complementary store formats ranging from neighbourhood hardware stores to big box stores, our RONA, Lowe’s, Reno-Depot, and Dick’s Lumber banners are always looking for dedicated employees to help meet the needs of all DIYers and contractors.

You’ve got the talent? We’ve got the tools Here, your work and ideas will contribute to building a flourishing organization. Your voice will always be heard and valued. You’ll find career opportunities that live up to your ambitions and be able to further develop your unique set of skills.

So if you’re looking to do what you love, we could be perfect for each other.

**Our expectations**

Want the unique experience of accelerating growth of a dynamic as well as increasingly visible and impactful part of RONA? We are looking for an exceptional individual who will play a key role in driving the long-term revenue and profit growth of RONA’s online businesses.

The Digital, Merchandiser, will own all direct-fulfillment programs, online integration of core merchandising strategies, and optimization of product assortments to create customer focused, omni-channel experiences. Responsibilities include driving omni-channel sales and improving customer satisfaction.

Reporting to the Manager, Online Merchandising, this role will work cross-functionally, and have financial accountability, including the P&L.

We are looking for an ambitious, dynamic, growth-oriented, and self-motivated individual who will help redefine the trajectory of this critical strategic objective for RONA inc. If this is you, please read on to learn more

**Your role**
- Assume responsibility for online product assortment for specific merchandising divisions.
- Drive online sales and margin, increase AOV, through a consistent customer experience.
- Support the Merchandising teams and execute tasks to deliver on strategic objectives.
- Manage day-to-day relationships with external vendors, working closely with Senior Merchants and Online Specialists
- In collaboration with the Online team and Core Merchants, define roadmaps for online product assortments and category experience initiatives.
- Conduct customer and competitor research to build a deep understanding of best-in-class category merchandising.
- Build knowledge of categories, and determine how customers shop the categories through extensive online research.
- Support data analysis to drive business through regular reporting and research identifying areas of opportunities in line with product and category strategies.
- Partner with their leader and cross-functional partners to support website improvement initiatives.
- Look for opportunities to improve website content, functions, existing processes, and partner with the broader business to achieve this.
- Ensure the search and navigation online of defined categories are set correctly to facilitate product finding by the customers.
- Collaborate with the Online team for on-site optimizations such as product recommendations, upselling/cross-selling opportunities, and search improvements.
- Oversee pricing strategy for Online Exclusive assortment.
- Develop merchandising plans based on customer insights, brand strategy, e-commerce goals, and initiatives with the goal of improving sales, site conversion, average order size, UX, and enhancing product discovery and content.
- Work closely with the Marketing team and vendors to define and execute sales and promotional plans.
- Generate and analyze reports to track sales, conversions, bounce rates, AOV, Add to Cart, and Out of stock and report on key findings.
- Partner with the Category Experience team reviewing online experience including navigation, search optimization, category, and product page updates, ensuring the implementation of best practices.
- Execute the divisional merchandising strategy for Online Exclusive business; understand key business drivers, competitive landscape, and customer identification/acquisition.

**The qualifications we are looking for**
- Bachelor’s degree (BA, BCom) or similar
- Proven working experience (at least 3 years) in online merchandising or a similar role including Digital Marketing, Merchandising, Category Management or CX functions; preferably in a retail or e-commerce environment.
- High analytical skills, including
- knowledge of analyti

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