Content Director

4 days ago

Old Toronto, Ontario, Canada Sun Life Financial Full time

About the Role:

Sun Life Financial is seeking a highly skilled and experienced Content Director to lead our digital content strategy and team. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content plan that drives awareness, consideration, and conversion for our Canadian clients and prospects.

Key Responsibilities:

  • Develop and maintain a content strategy that aligns with our business objectives and industry best practices.
  • Work closely with stakeholders to set targets and monitor content performance, using data to inform and evolve our content approach.
  • Ensure all digital content is search engine optimized and tailored to meet the needs of our clients.
  • Lead a team of writers, content strategists, and social media experts to create engaging and effective content across multiple channels.
  • Collaborate with product marketing teams and business units to develop thought leadership and digital content that supports our go-to-market plans.
  • Provide editorial reviews of third-party content sponsorships and partnerships.
  • Identify opportunities to improve our content and social media operating model, tools, and platforms to drive business objectives and content excellence.
  • Help create consistency across all digital outbound content and internal/external communication platforms.
  • Stay up-to-date with industry best practices in content, social media, and SEO to ensure high performance from our content.
  • Oversee budget expenses and forecast for the content team.

Requirements:

  • 10+ years of relevant digital content experience in B2C and B2B marketing, product marketing, content marketing, and social media.
  • 5+ years of experience leading and managing high-performing teams.
  • Bachelor's degree in marketing, journalism, communications, or a related field.
  • Excellent writing, editing, and communication skills.
  • Strong analytical skills and the ability to interpret data and make data-driven decisions.
  • Experience in content development across multiple channels, with a strong understanding of SEO best practices and social media platforms.
  • Experience with social media management platforms like Hootsuite, Sprinklr, and Sprout.
  • Crisis communication management.
  • Fluent in English – both written and verbal.

Nice to Have:

  • Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, and content management systems like WordPress.
  • Experience working with content creators.

What We Offer:

  • A dynamic and collaborative work environment.
  • A competitive salary and bonus structure influenced by market range data.
  • A comprehensive benefits package, including pension, stock, and savings programs.
  • Opportunities for professional development and career growth.
  • A flexible work environment that supports work-life balance.

  • Content Director

    1 week ago

    Old Toronto, Ontario, Canada Sun Life Financial Full time

    About the Role:Sun Life Financial is seeking a highly skilled Content Director to lead and activate compelling digital content to help our clients and prospects achieve their goals of lifetime financial security and live healthier lives. As a key member of our team, you will be responsible for developing and maintaining an insight-driven content strategy...

  • Content Director

    1 week ago

    Old Toronto, Ontario, Canada Sun Life Financial Full time

    About the Role:Sun Life Financial is seeking a highly skilled Content Director to lead and activate compelling digital content to help our clients and prospects achieve their goals of lifetime financial security and live healthier lives. As a key member of our team, you will be responsible for developing and maintaining an insight-driven content strategy...

  • Digital Content Director

    7 days ago

    Old Toronto, Ontario, Canada Sun Life Financial Full time

    About the RoleWe are seeking a highly skilled Digital Content Director to lead our content strategy and team at Sun Life Financial. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content plan that drives business growth and customer engagement.Key ResponsibilitiesContent Strategy: Develop and...

  • Digital Content Director

    6 days ago

    Old Toronto, Ontario, Canada Sun Life Financial Full time

    About the RoleWe are seeking a highly skilled Digital Content Director to lead our content strategy and team at Sun Life Financial. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content plan that drives business growth and customer engagement.Key ResponsibilitiesContent Strategy: Develop and...

  • Digital Content Director

    6 days ago

    Old Toronto, Ontario, Canada Sun Life Full time

    About the RoleWe are seeking a highly skilled Digital Content Director to lead our content strategy and team at Sun Life Canada. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content plan that drives awareness, consideration, and conversion for our Canadian clients and prospects.Key...

  • Digital Content Director

    7 days ago

    Old Toronto, Ontario, Canada Sun Life Full time

    About the RoleWe are seeking a highly skilled Digital Content Director to lead our content strategy and team at Sun Life Canada. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content plan that drives awareness, consideration, and conversion for our Canadian clients and prospects.Key...

  • Director of Communications and Content

    2 days ago

    Toronto, Ontario, Canada Institute of Corporate Directors Full time

    {"title": "Director, Communications & Content", "description": "About the RoleThe Institute of Corporate Directors is seeking a highly skilled Director, Communications & Content, to lead the development and implementation of a comprehensive content strategy. This role will be responsible for creating and curating engaging content across various channels to...

  • Director of Communications and Content

    2 days ago

    Toronto, Ontario, Canada Institute of Corporate Directors Full time

    {"title": "Director, Communications & Content", "description": "About the RoleThe Institute of Corporate Directors is seeking a highly skilled Director, Communications & Content, to lead the development and implementation of a comprehensive content strategy. This role will be responsible for creating and curating engaging content across various channels to...

  • Director of Content Strategy

    5 days ago

    Toronto, Ontario, Canada Institute of Corporate Directors Full time

    About the Institute of Corporate DirectorsThe Institute of Corporate Directors is a leading organization in the field of corporate governance, dedicated to providing resources and support to directors and boards across various sectors. As a not-for-profit, member-based organization, we strive to create a community of professionals who share our commitment to...

  • Director of Content Strategy

    5 days ago

    Toronto, Ontario, Canada Institute of Corporate Directors Full time

    About the Institute of Corporate DirectorsThe Institute of Corporate Directors is a leading organization in the field of corporate governance, dedicated to providing resources and support to directors and boards across various sectors. As a not-for-profit, member-based organization, we strive to create a community of professionals who share our commitment to...

  • Director of Content Development

    2 weeks ago

    Old Toronto, Ontario, Canada Electronic Arts Full time

    Job SummaryFusion is one of several organizations within EA Studios that provides solutions to deliver games to millions of players around the world. With touchpoints across all titles and platforms, we work collaboratively to deliver direct impact to our players worldwide.The Tools and Technology TeamThe Tools and Technology Team within Fusion is looking...

  • Director of Content Development

    1 week ago

    Old Toronto, Ontario, Canada Electronic Arts Full time

    Job SummaryFusion is one of several organizations within EA Studios that provides solutions to deliver games to millions of players around the world. With touchpoints across all titles and platforms, we work collaboratively to deliver direct impact to our players worldwide.The Tools and Technology TeamThe Tools and Technology Team within Fusion is looking...

  • Director of Communications and Content

    3 days ago

    Toronto, Ontario, Canada Institute of Corporate Directors Full time

    {"Job Title": "Director, Communications & Content", "Job Summary": "We are seeking a highly skilled Director, Communications & Content to join our team at the Institute of Corporate Directors (ICD).", "Key Responsibilities": "\t* Develop and implement a comprehensive content strategy to engage our members and promote the ICD brand\t* Collaborate with...

  • Director of Communications and Content

    3 days ago

    Toronto, Ontario, Canada Institute of Corporate Directors Full time

    {"Job Title": "Director, Communications & Content", "Job Summary": "We are seeking a highly skilled Director, Communications & Content to join our team at the Institute of Corporate Directors (ICD).", "Key Responsibilities": "\t* Develop and implement a comprehensive content strategy to engage our members and promote the ICD brand\t* Collaborate with...

  • Content Director

    7 days ago

    Old Toronto, Ontario, Canada Sun Life Financial Full time

    About the RoleWe are seeking a highly skilled and experienced Content Director to lead our digital content strategy and team at Sun Life Financial. As a key member of our Communications team, you will be responsible for developing and executing a comprehensive content plan that drives business growth, enhances our brand reputation, and engages our target...

  • Content Director

    7 days ago

    Old Toronto, Ontario, Canada Sun Life Financial Full time

    About the RoleWe are seeking a highly skilled and experienced Content Director to lead our digital content strategy and team at Sun Life Financial. As a key member of our Communications team, you will be responsible for developing and executing a comprehensive content plan that drives business growth, enhances our brand reputation, and engages our target...

  • Director of Content Strategy

    1 week ago

    Toronto, Ontario, Canada Institute of Corporate Directors Full time

    About the Institute of Corporate DirectorsThe Institute of Corporate Directors is a leading organization in the field of corporate governance, dedicated to supporting the development of effective boards and directors. As a not-for-profit, member-based organization, we represent Canadian directors and boards across various sectors, including for-profit and...

  • Director of Content Strategy

    1 week ago

    Toronto, Ontario, Canada Institute of Corporate Directors Full time

    About the Institute of Corporate DirectorsThe Institute of Corporate Directors is a leading organization in the field of corporate governance, dedicated to supporting the development of effective boards and directors. As a not-for-profit, member-based organization, we represent Canadian directors and boards across various sectors, including for-profit and...

  • Director of Content Development

    1 week ago

    Old Toronto, Ontario, Canada Electronic Arts Full time

    About the RoleWe are seeking a highly skilled and experienced Development Director to join our team at Electronic Arts. As a key member of our leadership team, you will be responsible for overseeing the development of our games and ensuring that they meet the highest standards of quality and excellence.Key ResponsibilitiesPartner with producers, craft...

  • Director of Content Development

    1 week ago

    Old Toronto, Ontario, Canada Electronic Arts Full time

    About the RoleWe are seeking a highly skilled and experienced Development Director to join our team at Electronic Arts. As a key member of our leadership team, you will be responsible for overseeing the development of our games and ensuring that they meet the highest standards of quality and excellence.Key ResponsibilitiesPartner with producers, craft...