Senior Manager, Annual Giving
5 days ago
Diabetes Canada is seeking a highly skilled and experienced Senior Manager, Annual Giving to join our team. As a key member of our Donor Response Marketing team, you will be responsible for overseeing the annual donor portfolio, developing and implementing multi-channel fundraising campaigns, and stewarding relationships with donors and stakeholders.
Key Responsibilities:
- Develop and implement annual donor campaigns, including campaign planning, concept development, and execution.
- Manage relationships with agencies, vendors, and internal and external stakeholders throughout the campaign lifecycle.
- Support the Executive Director, Donor Response Marketing in developing a new multi-channel annual donor acquisition strategy and managing the annual mix of campaign tactics.
- Conduct reviews and analyses of fundraising campaigns and donor engagement initiatives to identify key insights and make data-driven recommendations for improvements.
- Develop and maintain sustainable and scalable CRM data management processes related to annual donor fundraising operations.
- Collaborate with the Mission and Marketing Communications teams to identify and source relevant and impactful content for multi-channel campaigns and donor stewardship communications.
- Work with internal stakeholders to identify opportunities to effectively integrate annual donors into existing stewardship activities and cross-organizational communications.
- Manage annual donor campaign and communications budget, monitoring and reporting on revenue and expenses, and holding vendors accountable to budgets established as part of the annual planning process.
- Provide leadership and ongoing coaching, mentoring, and development to the Specialist, Digital and Direct Response.
Requirements:
- Minimum 7 years' progressive experience in direct response fundraising, with experience working within a complex not-for-profit and/or healthcare organization an asset.
- Post-secondary education or equivalent experience.
- Strong computer skills, with a high level of comfort working in MS Office Suite.
- Experience with Raiser's Edge or other CRM software programs.
- Experience managing direct report(s).
- Demonstrated record of accomplishment in leading integrated multi-channel direct response campaigns, including a strong understanding of messaging, creative, testing methodologies, and data and segmentation strategies for mail, email, and online channels.
- Experience overseeing external fundraising agencies and vendors in the delivery of high-volume, integrated fundraising campaigns in mail, email, and online channels (including paid digital media).
- Data-driven, with superior analytical skills, and demonstrated ability to synthesize data to drive insights and make recommendations for ongoing campaign and annual donor journey optimization.
- Commitment to donor-centered fundraising principles, with a deep understanding of annual donor audience and methods by which donors can best be retained to increase their lifetime value.
- Exceptional project management skills, with a demonstrated ability to set priorities and use sound judgment to troubleshoot and problem-solve independently.
- Highly collaborative, with strong communication skills, and the ability to build relationships and work in cross-functional teams.
What Diabetes Canada Can Offer You:
- A meaningful role, making a difference every day for people living with or at risk of diabetes.
- An entrepreneurial environment, working for a national organization where you feel valued, recognized, and rewarded.
- A high-performing, collaborative team environment and a commitment to building a healthy and engaged work culture.
- Flexible work agreement policy in place, allowing employees to work regularly remote and/or hybrid schedule.
- Competitive compensation and comprehensive group benefits plan, including health/dental, life insurance, disability coverage, Employee and Family Assistance Program (EFAP), and company-match Pension/RRSP.
- Most group benefits start on Day 1 when you join Diabetes Canada (health and dental coverage, life insurance, and EFAP).
- Generous paid time-off benefits, including additional paid holidays beyond the recognized provincial statutory holidays, and an end-of-year holiday office closure.
- A work culture committed to fostering a diverse and inclusive workplace that celebrates differences and provides equal opportunities for all.
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Toronto, Ontario, Canada Diabetes Canada Full timeSenior Manager, Annual GivingDiabetes Canada is seeking a highly skilled and experienced Senior Manager, Annual Giving to join our team. As a key member of our Donor Response Marketing team, you will be responsible for overseeing the annual donor portfolio, developing and implementing multi-channel fundraising campaigns, and stewarding relationships with...
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Senior Manager, Annual Giving
1 week ago
Toronto, Ontario, Canada Diabetes Canada Full timeSenior Manager, Annual GivingDiabetes Canada is seeking a highly skilled and experienced Senior Manager, Annual Giving to join our team. As a key member of our Donor Response Marketing team, you will be responsible for overseeing the annual donor portfolio, developing and implementing multi-channel fundraising campaigns, and stewarding relationships with...
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