Category Manager

6 days ago

Old Toronto, Ontario, Canada Molson Coors Brewing Company Full time
About the Role

We are seeking a highly skilled Category Manager to join our Marketing Activation and Customer Solutions team at Molson Coors Brewing Company. As a Category Manager, you will play a key role in driving growth and profitability for our beer category.

Key Responsibilities
  • Category Insights and Analysis
    • Develop critical insights and solutions for assigned chain accounts to grow the size and value of the customer's beer category.
    • Provide direction to deliver an optimal growth plan that fulfills portfolio and brand strategies, customer objectives, and volume/financial commitments.
  • Category Reviews and Recommendations
    • Conduct comprehensive category reviews by integrating data from various sources, including Nielsen, Retailer POS, and others.
    • Establish yourself as a reliable and valued category expert for assigned retailers.
  • Consumer Insights and Behavior
    • Incorporate consumer/shopper insights and behavior into analysis and insights.
    • Synthesize all insights into selling stories, category, and business reviews.
  • Collaboration and Communication
    • Work collaboratively with account teams on sales call approaches and plans.
    • Enhance the utilization of analytics and insights within the Customer Sales team for assigned retailers.
  • Activation and Implementation
    • Implement the annual plan agreed with the customer, ensuring activations align with brand strategies and Perfect Store tools elevate the category.
    • Assist in developing planogram concepts for assigned retailers.
  • Post-Mortem Analysis and Recommendations
    • Conduct post-mortem analyses of programs to evaluate successes and provide recommendations for improvements.
  • Sampling Strategy and Leadership
    • Lead sampling strategy for assigned customer.
Requirements
  • Education and Experience
    • Bachelor's degree in business administration or other relevant field.
    • 3+ years of progressive experience across category management, data analysis, consumer research, statistics, or sales in CPG industry.
  • Skills and Qualifications
    • Proven ability to use data and analytics to drive insights and recommendations that support business strategies and drive growth for the category.
    • Proven proficiency in Microsoft Excel and PowerPoint software.
    • Working knowledge of Nielsen IQ, JDA/Blue Yonder Space Planning software, and Retailer POS experience is an asset.
    • Strong written and verbal selling skills.
  • Personal Qualities
    • Build relationships and collaborate to get to the desired outcome.
    • Take accountability for results – acting with integrity and honoring commitments.
    • Thirst for learning – always looking for ways to learn and help one another grow.
About Us

Molson Coors Brewing Company is committed to a diverse and inclusive workplace. We're an equal opportunity employer and invite applications from candidates of all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status, or any other characteristic. If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please contact us.

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