Loyalty Revenue Growth and Vendor Management Senior Leader

3 weeks ago

Toronto, Ontario, Canada Loblaw Companies Limited Full time

Loyalty Revenue Growth and Vendor Management Senior Leader

The Loyalty Revenue Growth and Vendor Management Senior Leader plays a pivotal role in cultivating and managing partnerships with a portfolio of Consumer Packaged Goods (CPG) suppliers. The ideal candidate will possess a robust background in CPG client relations and a strong grasp of marketing analytics and consumer insights, with a comprehensive understanding of loyalty programs. Key responsibilities include enhancing supplier investment in loyalty initiatives and spearheading strategic collaborations to ensure optimal return on investment (ROI). The role also involves providing actionable insights to elevate supplier loyalty offer performance and strategic direction on points utilization metrics. Additionally, the Senior Leader will coordinate efforts with divisional merchandising and category teams to drive program growth.

Key Responsibilities:

  • Oversee supplier partnerships and lead strategic discussions
  • Enhance strategic alliances with a focus on delivering substantial ROI
  • Comprehend supplier initiatives and formulate loyalty strategies
  • Advise on methods to optimize loyalty investment returns
  • Design and implement digital loyalty offerings for vendors
  • Manage supplier contract cycles and performance targets
  • Collaborate with internal category teams to boost vendor engagement
  • Communicate performance metrics of loyalty programs
  • Provide analytical inputs for Joint Business Planning

Qualifications:

  • Proficient in developing and nurturing client relationships
  • 5-7 years of relevant experience in a similar capacity
  • Exceptional communication and interpersonal skills
  • Experience in negotiating high-value contracts
  • Background in Brand Marketing, Market Research, Category Management, and Shopper & Consumer Insights
  • Demonstrated analytical capabilities
  • Familiarity with enterprise software applications
  • Proficient in Microsoft Excel and Business Intelligence tools

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