Manager, Omnichannel Capability
1 week ago
Johnson and Johnson Innovative Medicine is recruiting for a Manager, Omnichannel Capability (Fixed Employee Contract) to be based in Toronto, Ontario, for a period of 12 months.
For more than 130 years, diversity, equity & inclusion (DEI) has been a part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Rooted in Our Credo, the values of DEI fuel our pursuit to create a healthier, more equitable world. Our diverse workforce and culture of belonging accelerate innovation to solve the world’s most pressing healthcare challenges.
We know that the success of our business - and our ability to deliver meaningful solutions - depends on how well we understand and meet the diverse needs of the communities we serve. Which is why we foster a culture of inclusion and belonging where all perspectives, abilities and experiences are valued and our people can reach their potential.
At Johnson & Johnson, we all belong.
Building and scaling an Omnichannel Marketing model is prioritized as one of the critical growth drivers for our Canadian business. This role will help build this capability, leveraging AI, science, data and insights to enable our organization to better engage with Health Care Professionals to help them stay informed of the latest research and treatment protocols across various therapeutic areas. This work will enable HCPs to have meaningful conversations and provide differentiated support to their patients.
You will partner with an empowered team of professionals including marketing, technology, analytics and data science to build, scale and implement omnichannel capabilities. You will act as lead on sophisticated omnichannel projects and be the key liaison for external agencies and other capability building partners.
Key Responsibilities:
- Work collaboratively with a cross-functional team of across marketing, data science, analytics and technology
- Support the scaling of omnichannel pilots and capabilities across portfolio of brands
- Bring brand strategies to life with innovative and coordinated digital solutions
- Unlock new omnichannel capabilities using AI /machine learning to optimize HCP messaging across in-person / virtual sales, CRM and media touchpoints
- Partner with analytics and business teams to identify the metrics that matter, reporting capabilities to visualize Omnichannel performance and find opportunity areas for improvement over time to enable a more adaptable and predictive model
- Partner with IT and external agencies to build data architecture and analytics understanding to ensure cross channel integration of activities
- Support organizational change across marketing, sales and MEE to develop, implement and embed new ways of working in support of Omnichannel model
- Integrate new data sources as they come available including CRM expansion, conferences, HCP portals and KOL events
- Partnering with US and Global partners to share standard methodologies and common learning agendas.
**Qualifications**:
**Qualifications**:
**Education**:
- University Bachelor's degree is required
Experience and Skills:
Required:
- A minimum of 7 years professional business experience
- Healthcare professional (HCP) experience with experience building and / or implementing Omnichannel Marketing solutions
- Preferred experience with: Google Analytics, Salesforce Marketing Cloud or other automated marketing systems, HTML, CRM
- A proven track record of problem solving, project management, demonstrating an entrepreneurial mentality, leading in ambiguous environments, influencing skillsets, learning agility, and being cross-functionally balanced
- Ability to motivate department and project team members, set achievable objectives, maintain a positive outlook, take ownership, make decisions, manage external partnerships and hold self and team members accountable.
- Ability to influence across teams without direct accountability
Preferred:
- People management experience is preferred
Diversity and inclusion are central elements of the shared culture across the Johnson & Johnson Family of Companies. Attracting, developing and retaining a workforce that reflects the diversity of our customers and communities is essential to our success. We are committed to providing a respectful, inclusive and accessible work environment where all employees have the opportunity to achieve their potential.
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