Performance Marketing Manager
2 days ago
We’re looking for a Performance Marketing Manager focused on growth to drive and optimize marketing performance for Sage Intacct in North America's. This role centers on analyzing and optimizing multiple marketing channels by identifying and addressing funnel gaps.
Who is Sage?
What’s in it for you?
- You'll get to test and expand your skills at a stable, global SaaS company, contributing to products voted #1 in customer satisfaction for 10 consecutive years.
- Grow your international professional network by collaborating with globally diverse, customer-centric teams that are committed to innovation, boldness, and effectiveness.
- Enjoy a working environment that embodies our values (Human, Trust, Bold, Simplify), supports work-life balance, and prioritizes giving back to our communities via our Sage Foundation.
**Location**:
Hybrid; 3 days of in-office collaboration from our Toronto or Vancouver office.
**Key Responsibilities**
Campaign strategy and development:
Develop a comprehensive outbound marketing strategy aligned with overall business goals; identify key industry segments and devise targeted campaigns to maximize engagement; collaborate with product marketers to align outbound efforts with industry-specific themes.
Campaign Management & Ownership:
Coordinate with internal stakeholders, including product marketing, content creators, and design teams, to execute campaigns seamlessly; establish and monitor key performance indicators (KPIs) to evaluate the success of outbound campaigns; foster collaboration with Sales, SDRs, and other relevant teams to ensure seamless lead handoff and follow-up.
Program Optimization:
Push the envelope in creating compelling and impactful campaigns that differentiate the brand and achieve business goals; regularly test campaign attributes to improve performance over time.
Minimum Qualifications - Is this you?
- 5+ year of experience of direct response outbound marketing.
- Proven experience in performance marketing with a focus on outbound communications.
- Strong understanding of B2B marketing, lead generation, and sales processes.
- Excellent collaboration and communication skills.
- Analytical mindset with the ability to interpret data and drive actionable insights.
- Demonstrated ability to manage multiple projects and stakeholders simultaneously.
Plenty of perks:
- 100% paid premiums for health, dental, and vision coverage.
- RRSP contribution match (100% up to 4%).
- 35 days paid time off (11 national holidays, 16 vacation days, 3 personal days, 5 sick days).
- 18 weeks of paid parental leave for birth, adoption, or surrogacy offered 1 year after the start date.
- 5 days paid yearly to volunteer (through Sage Foundation).
- $5,250 tuition reimbursement per calendar year starting 6 months after the hire date.
- Sage Wellness Rewards Program (annual fitness reimbursement).
- Library of on-demand career development options and ongoing training offerings.
What is it like to work at Sage?
The compensation offered will be determined by factors such as location, level, job-related knowledge, education, and experience. Certain provinces in Canada require job postings to include a reasonable estimate of the salary range applicable to the role.
For this role, in those locations, the target salary range for new hires is $88,000 to 112,000.
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