Communications Manager

3 weeks ago

North Vancouver, Canada BlueShore Financial Full time

**Communications Manager**

BlueShore Financial is a mid-sized Credit Union in British Columbia, with $7 billion in assets under administration and 390 employees. We have a compelling and differentiated brand that resonates with the West Coast community we serve. With over 80 years in the financial services industry, our innovative strategy is rooted in expert advice and expertise, delivered by an exceptional team.

This position will provide a flexible hybrid schedule (not fully remote), with approximately one to two days a week in our corporate office in North Vancouver (requires availability to respond to crisis communications and attend media/public relations events).

Schedule: Monday - Friday

Job Category: Marketing, Communications and Strategic Planning

Location: 1250 Lonsdale, North Vancouver/Offsite Home Office

**Key responsibilities of this role are**:
Corporate Communications and PR
- Create, execute, measure and/or oversee corporate communications and media plans, often working with an external agency.
- Collaborates with the Director, Communications & Community Engagement to develop and execute the public relations strategy.
- In collaboration with the Director, Corporate Communications & Community Engagement prepares and monitors KPIs to measure the effectiveness of PR strategy.
- Manage external public relations agency, targets and performance.
- Create opportunities for enhanced messaging and exposure. Write and/or edit external articles, plan launch podcasts and speaking events.
- Provide strategic counsel and coaching to media spokespeople.
- Provide guidance to colleagues on external communications (social media, executive presentations, etc.) to ensure consistency and reflect the brand in all outward-facing material.
- Ensures marketing and advertising efforts align with PR efforts including contributing to content calendar and working with Marketing Communications leadership to align topics.
- Manage the preparation of the Annual Report and ESG Report.
- Manage crisis communications deliverables as needed.
- In collaboration with Marketing Manager, develop organic social media strategy, content development and execution to align with paid social strategy and tactics.
- Manage events as required including activation for sponsorship and community impact initiatives.
- In collaboration with the Director, Corporate Communications & Community Engagement, supports the preparation of and monitors the budget for corporate communication initiatives.
- Oversees the execution of corporate communication assets, including both digital tools and physical resources, in alignment with organizational needs.

Internal Communications
- Create, execute, and measure internal communication strategies for a variety of projects and initiatives, ensuring employees are well-informed and aligned with company goals.
- Collaborate with business leaders and project teams to deliver clear, engaging communication for company-wide updates, changes, and key initiatives.
- Advise senior leaders, within the context of your projects, on effective communication approaches to increase engagement and awareness across the organization.
- Help oversee the Intranet and other internal channels, providing relevant updates and ensuring content is current and accessible.
- Manage content for company meetings, events, and announcements that reflect our organizational priorities and values.
- Coaches and provides peer support and coaching as needed to members of the extended Marketing, Communications and Strategy team.

**Qualifications and Experience**
- Bachelor’s degree in Communications, Marketing or related education
- 6-8 years of experience in corporate communications
- Experience planning and executing successful communications projects
- Experience with media relations
- Experience with event and sponsorship planning and management
- Experience contributing to organic social media strategy and producing engaging social media content
- Experience coaching colleagues
- Experience working with C-suite executives
- Experience producing corporate videos, photo shoots, and partner film shoots

**Pay Transparency**

Pay transparency is an important characteristic of our recruitment process and overall BlueShore culture which supports a diverse, equitable and inclusive workforce.

The target range of this role is $94,000 - $110,000 per year, plus a variable performance bonus. Employment offers are determined by knowledge, experience and internal equity.

**What BlueShore Financial can provide you**:

- 4 weeks of paid vacation to start, plus paid personal and wellness days
- Flexible hybrid work from home/in office arrangement
- Work that is critical and impactful to the entire organization
- Experience that will provide professional growth and development
- Continuing education assistance and access to certified coach colleagues
- Comprehensive Total Rewards Program including bonuses, pension, flexible benefits, and employee as

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