Marketing & Communications Specialist

6 months ago

Hamilton, Canada Walters Group Inc Full time

Walters Group is a family-owned steel construction company that designs, fabricates, and constructs unique and complex commercial and industrial projects throughout North America. With over 65 years of experience, Walters ensures high quality results through our passion and commitment to every project. Our head office is located in Hamilton and we have multiple fabrication plants in Hamilton, Stoney Creek and Princeton. As Walters grows and expands into new markets, we are seeking to welcome aspiring and driven individuals to our team who share our passion, vision, and values._
- At Walters, we build history, and we are incredibly proud of our projects, to name a few - Tim Hortons Field in Hamilton, ON, the Burgoyne Bridge in St. Catharines, ON, The Bow in Calgary, AB, and the Canadian Museum of Human Rights in Winnipeg, MB._
- We're consistently ranked among the best companies to work for, including Canada's Best Managed and Great Place to Work Certified. We're committed to supporting and developing our teams. We also ensure a positive, safe, collaborative work environment with ample personal and career development opportunities._
- If you want to be a part of our team - read on and apply. Even if you feel like you don’t meet all criteria, please give it a shot, and still apply._

**About the Position**:

- The Marketing & Communications Specialist supports the development, coordination, and implementation of internal and external communication plans and initiatives to ensure effective and consistent marketing communication.
- The Marketing & Communications Specialist will report to the Marketing and Communications Manager. Their role will involve collaborating with partners and teammates to develop and execute successful communication initiatives by planning, researching, writing, and executing content.

**Main responsibilities will include**:

- Will partner with internal teams and external vendors when needed to find compelling ways to strengthen the Walters Group brand. This includes demonstrating why the organization is worth exploring, partnering, supporting as a community partner, and ultimately working for.
- Will monitor, report, and build on usage and engagement on various platforms, including but not limited to SEO & SEM, social listening/user engagement, social media, Google Analytics, etc.
- Will create, maintain, and manage the digital media and corporate image library, including managing external vendors such as photographers, videographers, or external marketing or media agencies when needed.
- Will follow online marketing trends and new social media sites and platforms and make recommendations. They will also research and develop content to further support the Walters Group's ongoing and growing initiatives.

**Work Location**:

- Hamilton, ON.

**Position Requirements**:

- University or College Degree in Communications, Marketing, Journalism, or related field experience.
- At least 3 years working experience in communications, marketing, or journalism.
- Solid understanding of a range of marketing strategies, techniques, and technologies.
- Skill in developing and carrying out strategic internal communication plans, including aligning goals across complex and growing organizations.
- Must be exceptionally tech-savvy and strong in graphic design.
- Exceptional design, copywriting and editing skills with strong attention to detail and creative problem-solving skills.
- Entrepreneurial, collaborative, hands-on style with an eye toward detail, action, and implementation.
- Must be self-motivated and able to work independently with mínimal direction while taking initiative.
- Highly organized, with exceptional time management skills
- Outstanding ability to build trust across an organization, developing relationships with people no matter their department, focus or level.
- The ability to create and edit video content will be considered an asset, specifically short company videos and reels.
- Must be able to share a portfolio of past work to demonstrate strengths and capability in building captivating content and engaging audiences on large-scale platforms (social media, web, media outreach, etc.)

**Compensation Package**:

- Negotiable salary based on experience.
- Vacation.
- Paid sick and Bereavement leaves.
- Flexible extended health and dental care packages.
- Employee Assistance Program.
- RRSP Matching.
- Profit Sharing.
- Employee Family Scholarship Program.
- Tuition support (Apprentice, Continued Education)
- Values in Action (ViA)
- participating in charity events coordinated by employees. As well as team bonding activities.
- Walters Group is committed to providing accommodations throughout the interview and employment process. If you require an accommodation, we will work with you to meet your needs._

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