Global CRM Strategist

3 months ago

Montréal, Canada BRP Full time

**YOU'LL HAVE THE OPPORTUNITY TO**:
Strategy

Working alongside CRM and the brand marketing teams & various regions, you will:
Recommend best CX in order to build lasting relationships with our customers.

Identify business opportunities to increase customer experience & upsell opportunities.

Recognize & Map untapped opportunities.

Define a multi-channel approach to improve Customer Lifetime Value.

Recommend potential boosting tactics.

Pinpoint areas of focus for each cluster of CLV model.

Lead the brand’s retention, upsell & repurchase’s strategy.

Use data to define KPIs and goals across different segments, identify trends.

Deepen consumer knowledge (engagement, purchasing cycle, retention, buying intentions).

Optimize CRM program to deliver upon overall brand objectives.

Processes

Working alongside your team members and partners, you will map marketing automation processes that will support brands, by:
Gather brand & CRM objectives.

Build recommendations & plan best path to achieve goals.

Bring plan to stakeholders & influence.

Prioritize initiatives and timeline.

Co-build roadmap.

Assess feasibility and work in hand with CRM specialists to elaborate a detailed execution plan.

Analyse, adapt and improve.

Culture

Elevate marketing competencies through an active and informed global marketing community.

Participate in workshops and training aligned with the vision.

Support initiatives to develop and propel a unique and engaging CRM culture globally.

YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES:
Bachelors in marketing or related field.

Minimum of 7 years’ experience in customer relationship management and strategic planning.

Experience in marketing automation (multi-channels).

High understanding of CLV measure.

Knowledge of Adobe campaign solution or Salesforce required.

Fluent in both written and spoken English & French.

Eager to engage and innovate.

Ability to work in collaboration with different divisions of the organization.

Good communicator.

Great problem-solving skills and creativity.

Detail-oriented with a critical degree of accuracy.

Ability to prioritize work and to multiple tasks simultaneously, while adhering to deadlines.

Ability to lead medium scale projects.

THE ROAD SHOULD BELONG TO EVERYONE.

We still live in a world where many feel the road is for other people. We believe we can make a difference. Moving people goes beyond making innovative products.

We strive to nurture our people’s aspirations, to exceed our riders’ expectations and stand in solidarity with all the communities that ride with us.

Building a more inclusive BRP with no barriers for those who seek to ride starts from within, and we need everyone's commitment, drive and dedication to make it a reality.

AT BRP, WHEN WE TALK ABOUT BENEFITS, WE GO ALL IN.

Let’s start with a strong foundation — You want it, we have it:
**Annual bonus**: we work hard, and we know it. This yearly thank you is our way to fuel your dreams.

**Generous paid time away**: winding down is as important as creating the future of recreational products.

**Pension plan**: we want to make sure you’ll enjoy retirement; we’ve got you covered.

**Collective saving opportunities**: being part of BRP allows you to tap into the strength of our saving programs.

**Industry leading healthcare**: fully paid by BRP, this program is here for you, whatever happens, so you can focus on what matters.

**What about some feel good extras**:
**Flexible work schedule**: balance is key to innovation, and we want to make sure you are at the top of your game with a schedule that will work for you.

**Summer schedule**: time flies at BRP, so we hit pause to enjoy it.

**Holiday season shutdown**: between Christmas and New Year’s, we close our facilities and refill on good times.

**Educational resources**: you love what you do, and we get you resources to stay cutting-edge, so we all win together.

**Discount on BRP products**: what we build is amazing, freeing, revolutionary, and you're first in line for the experience.

WELCOME TO BRP

We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 20,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination; It’s about the journey.

LI-Hybrid

LI-MR2

  • CRM Strategist

    4 months ago

    Montréal, Canada Reitmans (Canada) LtéeLtd Full time

    Company Description **Who we are**: At Reitmans (Canada) Limited (RCL), every moment of every day revolves around our customers and our love of fashion. We believe fashion empowers our customers to put their best foot forward when it matters the most. From the design table to the stores and our digital channels, we are always finding new ways to create...

  • Stratège CRM, Global

    2 months ago

    montréal, Canada BRP Full time

    Nous sommes à la recherche d’une ou d’un stratège CRM global qui deviendra un acteur clé de la transformation numérique. À ce poste, vous dirigerez des projets numériques de bout en bout en mettant l’accent sur l’expérience client et vous ferez l’expérience des produits de classe mondiale de BRP et

  • Email Marketing Strategist

    3 months ago

    Montréal, Canada Cirque du Soleil Full time

    Brand and Marketing - Permanent Position_ **We were born from an eclectic troop of performers. Come live the experience of being yourself every day to create the extraordinary.** **OUR MISSION** Since 1984, Cirque du Soleil Entertainment Group has been focusing on ever more creative and magical work in order to constantly push the limits of the...

  • Stratège CRM, Global

    1 month ago

    Montréal, Canada BRP Full time

    Nous sommes à la recherche d’une ou d’un stratège CRM global qui deviendra un acteur clé de la transformation numérique. À ce poste, vous dirigerez des projets numériques de bout en bout en mettant l’accent sur l’expérience client et vous ferez l’expérience des produits de classe mondiale de BRP et de l’Expérience ultime sous toutes ses...

  • Stratège CRM, Global

    1 month ago

    Montréal, Canada BRP Full time

    Nous sommes à la recherche d’une ou d’un stratège CRM global qui deviendra un acteur clé de la transformation numérique. À ce poste, vous dirigerez des projets numériques de bout en bout en mettant l’accent sur l’expérience client et vous ferez l’expérience des produits de classe mondiale de BRP et de l’Expérience ultime sous toutes ses...

  • Global CRM Specialist, E-commerce

    3 months ago

    Montréal, Canada BRP Full time

    We are looking for a Global CRM Specialist, who will be a key actor in the digital transformation and lead end-to-end digital projects with a focus on customer experience. Best of all, you’ll come to experience world-class BRP products and the ultimate ride in its many forms, as part of the world’s most exciting powersports family. **YOU'LL HAVE THE...

  • Stratège CRM Global

    2 weeks ago

    Montréal, Canada BRP Full time

    Rejoignez notre équipe de Stratèges CRMNous sommes à la recherche d'un(e) stratège CRM qui deviendra un acteur clé de la transformation numérique. À ce poste, vous dirigerez des projets numériques de bout en bout en mettant l'accent sur l'expérience client et vous ferez l'expérience des produits de classe mondiale de BRP et de...

  • Stratège CRM Global

    2 weeks ago

    Montréal, Canada BRP Full time

    Rejoignez notre équipe de Stratèges CRMNous sommes à la recherche d'un(e) stratège CRM qui deviendra un acteur clé de la transformation numérique. À ce poste, vous dirigerez des projets numériques de bout en bout en mettant l'accent sur l'expérience client et vous ferez l'expérience des produits de classe mondiale de BRP et de...

  • Stratège CRM, Global

    2 months ago

    Montréal, Quebec, Québec, Canada BRP Full time

    Nous sommes à la recherche d’une ou d’un stratège CRM global qui deviendra un acteur clé de la transformation numérique. À ce poste, vous dirigerez des projets numériques de bout en bout en mettant l’accent sur l’expérience client et vous ferez l’expérience des produits de classe mondiale de BRP et de l’Expérience ultime sous toutes ses...

  • CRM Administrator

    3 months ago

    Montréal, Canada Medisca Pharmaceutique Inc Full time

    Medisca is a global corporation with locations throughout North America, Australia, and Europe, that contributes to healthcare by leveraging strong partnerships that deliver customized solutions with an unwavering commitment to quality and innovation. Backed by 30+ years and a strong foundation in pharmaceutical compounding, Medisca is a business-to-business...

  • Experience Strategist

    3 months ago

    Montréal, Canada Wunderman Thompson Full time

    **Who we are**: At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience. We are 20,000 strong in 90 markets around the world; our people bring...

  • Global Digital Strategist

    4 months ago

    Montréal, Canada BRP Full time

    We are looking for a Digital Web Strategist who will report to the Digital Web Team Leader to work on the elaboration of digital strategies that enhance customer experience and conversion on our websites. You will be part of the team responsible for the digital product strategic vision, growth and roadmap. Identifying the business needs & opportunities and...

  • Omni-channel Marketing Strategist

    1 month ago

    Montréal, QC, Canada Pages Jaunes Solutions Numériques et Médias Limitée Full time

    Colleagues you’ll love. A dynamic and collaborative workplace where you can contribute to our story. Comprehensive benefits from day one. This is the Yellow Pages Life and what working at Yellow Pages is all about. **What is an Omni-Channel Marketing Strategist at Yellow Pages?** Want to contribute to the development and prosperity of local small and...

  • CRM Marketing Specialist, Segmentation

    3 months ago

    Montréal, Canada Medisca Pharmaceutique Inc Full time

    Medisca is a global corporation with locations throughout North America, Australia, and Europe, that contributes to healthcare by leveraging strong partnerships that deliver customized solutions with an unwavering commitment to quality and innovation. Backed by 30+ years and a strong foundation in pharmaceutical compounding, Medisca is a business-to-business...

  • Strategist, Patient Recruitment

    4 months ago

    Montréal, Canada Innovaderm Research Full time

    The Strategist, Patient Recruitment & Site engagement works with the Manager, Patient recruitment strategies and Development and the Specialist, Multimedia & Recruitment in supporting patient recruitment strategies and site engagement. **** **This role will be perfect for you if**: - Have experience with patient recruitment - You are curious and...

  • Digital Strategist

    4 months ago

    Montréal, Canada Evolving Web Full time

    Do you want to work at a growing digital agency to foster client relationships and build client success? Evolving Web is looking for an ambitious and energetic Digital Strategist to help us. Your mission? Work alongside with Evolving Web’s project teams and bring your expertise to push our projects to the next level. You will be the client’s eyes and...

  • Digital Strategist, Sales and Marketing

    1 month ago

    Montréal, QC, Canada Cirque du Soleil Full time

    **Digital Strategist, Sales and Marketing** Sales, Marketing and Communications - Permanent position**We were born from an eclectic troop of performers. Come live the experience of being yourself every day to create the extraordinary.** *** **OUR MISSION** At Cirque du Soleil Group, we cultivate the power of creativity and use the infinite potential...

  • Spécialiste CRM

    4 months ago

    Montréal, Canada DeSerres (siège) Full time

    **Spécialiste CRM - Infolettres** **Montréal, QC** Mettez à profit vos compétences au sein d’un grand nom du matériel artistique et des loisirs créatifs à ce **poste permanent à temps plein **à notre **siège social à Montréal**. Relevant de la Chef E-Commerce, votre rôle sera de piloter, optimiser et maintenir la stratégie infolettres afin...

  • Global Campaigns Coordinator

    4 months ago

    Montréal, Canada Genetec Full time

    **The team**: We’re looking for a passionate and detail-oriented individual to join our Global Campaigns and Demand Generation team, as a Global Campaign Coordinator. This is an exciting opportunity to work closely with experienced campaign managers and international marketing teams, and be at the forefront of global marketing efforts that drive...

  • Spécialiste, Programme Relationnel

    3 months ago

    Montréal, Canada Transat Tours Canada Full time

    **Description de l'entreprise** Faites partie du voyage!** Embarquez à bord d’une entreprise engagée et humaine, prête pour de nouveaux défis et qui a besoin de vous ! Nous offrons la fierté de travailler pour une entreprise internationale dans une équipe de passionnés du voyage! Vous évoluerez dans un environnement de télétravail stimulant où...