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Manager, Cards Engagement

2 months ago

Old Toronto, Canada RBC Full time

Job Summary

What is the opportunity?

RBC Cards is one of the leading credit card businesses in Canada and is a strong contributor to RBC's overall Canadian Banking revenues and profits. The business has grown tremendously in the last five years, driven by our strong suite of Credit Card products and innovative strategy.

The successful candidate for this role will be tasked with providing strategic oversight for the client engagement activities of Retail Credit Cards with a focus on the upgrades program and other strategic initiatives. As the Manager, Cards Client Engagement you will partner with product teams, be accountable for the successful execution and integration of business strategies across multiple key stakeholders, and be responsible for enhancing shareholder value creation. Specifically, you will contribute to the broader Cards business objectives and results through the use of product upgrade offer constructs, data insights and other strategic initiatives.

What will you do?

  1. Execution of client engagement strategies (upgrades, generic switch, etc.) by partnering with product, marketing and marketing science, digital, risk etc.
  2. Identify areas and develop business cases to accelerate share of wallet, engage clients, and drive balance growth, incorporating financial and market-based objectives.
  3. Identify opportunities to simplify and enhance our campaign & offer execution.
  4. Focus on response rates, spend/balance growth, profitability and investment optimization.
  5. Monitor and report on strategy effectiveness and KPI outcomes relative to expectations including preparing executive level presentations.
  6. Become a SME in client engagement and be the day to day business lead, partnering with a diverse set of stakeholders.

What do you need to succeed?

Must have:

  1. Strategic Mindset - ability to think strategically, integrate information from multiple sources and synthesize complex issues.
  2. Experience in analytics and developing data driven strategies.
  3. Strong ability to achieve results in the context of complexity, ambiguity and constant change.
  4. Highly organized with ability to multitask and shift priorities.
  5. Excellent critical thinking skills with ability to resolve issues through innovative solutions.
  6. Well-developed interpersonal and influencing skills to build and maintain effective working relationships and elicit cooperation from internal partners.
  7. Excellent communication skills (listening, understanding and responding).
  8. Proficient in MS Excel, MS Word, PowerPoint.

Nice to have:

  1. Cards Knowledge understanding of key credit card business drivers and operations.
  2. Experience in a marketing related environment.
  3. Proficient in SQL.

Whats in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

  1. Ability to make a difference and lasting impact.
  2. Work in a dynamic, collaborative, progressive, and high-performing team.
  3. Opportunities to do challenging work.

Job Skills

Analytical Thinking, Analytics Insights, Communication, Credit Card Management, Critical Thinking, Group Problem Solving, Knowledge Organization, Long Term Planning, Product Development Lifecycle, Product Manufacturing, Product Services, Product Testing, Project Management, Strategic Thinking, Structured Query Language (SQL)

Additional Job Details

Address: RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTO

City: TORONTO

Country: Canada

Work hours/week: 37.5

Employment Type: Full time

Platform: PERSONAL & COMMERCIAL BANKING

Job Type: Regular

Pay Type: Salaried

Posted Date: 2024-07-29

Application Deadline: 2024-09-11

Inclusion and Equal Opportunity Employment

At RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.

We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.

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