Customer Strategy Manager

2 weeks ago

Toronto ON, Canada Mondelez España Galletas Production SLU Full time

Are You Ready to Make It Happen at Mondelēz International?
You will support our growth and the delivery of excellent business results. Also, you will have the responsibility to ensure shopping is integrated into marketing plans and programs as well as supporting the cross-category shopper insights agenda.
Be responsible for developing consumer selling stories using the consumer segmentation framework as its data foundation
Curate an advantaged level of social intelligence to uncover rich cultural trends, snacking moments, brand Identify and leverage growth opportunity in retail environment for the area of geographic responsibility
Continuously optimize business through data, tracking, learning
Drives action oriented insights on innovation, communication and brand growth imperatives to shopper, customer and net revenue planning teams
Experience in using retailer / customer data, shopper insights and analytics to develop compelling retail customer plans ideally in the FMCG/CPG industry
High proficiency in base business tools (Excel/PowerPoint), with expertise in data modelling with data visualization tools (experience with Tableau is a must)
In-depth knowledge in analyzing and creating visualizations of large amounts of data
Experience in presenting to retailer teams, and in negotiation planning/joint business planning
Proven track record in persuasively influencing and aligning key customers and business stakeholders in a highly matrixed organization
The Customer Strategy team has an immediate need for a Customer Strategy Manager (direct Customer Advisor) reporting to the respective Customer Team Lead. The successful candidate will drive best practice category management initiatives and lead Shopper Thought leadership with their specific customer.
The candidate will be accountable for developing robust category strategies for their specific category / brand across the customer landscape, with an unbiased category responsible lens rooted in Category/Consumer/Shopper Insights & Analytics.
Provide expert category knowledge on performance, innovation, market insights, trends and consumer data. Bringing Mondelez best in class local, Regional and Global knowledge to the retailer on assigned categories.
Developing and implementing “best practice” category management with guidance from the team lead.
Minimum Bachelor’s University Degree in a related field
Minimum 5+ years experience in Category Management / Category Advisor/ Customer Insights
Account Management and Shopper Insights experience an asset
Analytic storytelling skills: integrating and interpreting data and insights from multiple disparate sources into a concise action-oriented recommendations and strong presentation skills to bring recommendations to life.
A background and understanding of the FMCG environment is critical.
Snacking experience (Biscuit, Confectionary, NPF/bars) an asset
Ability to manage multiple projects simultaneously under tight deadlines
Technical Capabilities:
Strong proficiency in Syndicated Market Research Data and Analytic tools (NielsenIQ MarketTrack & Homescan, Nielsen Connect platform, LDIA, Retail Link, IRI, Dunnhumby, Numerator)
Excellent Space Planning / JDA Pro Space skills
Advanced skills in Excel, Powerpoint & Tableau
Regular business hours M-F (Hybrid)
No Relocation support available Business Unit Summary
With several brands that are among consumer favourites, including Cadbury, OREO, Christie and Maynards, we are one of the largest snack companies in Canada. Many of our iconic brands are ranked first, second or third in their categories, and our manufacturers and pastry chefs have an enviable mission to create and manufacture chocolate, cookies, crackers and candy in our iconic factories and locations across Ontario. A company with many ambitious growth targets, we have invested close to $250 million in our Ontario plants in recent years alone; We run marketing campaigns promoting innovative products such as Cadbury Dark Milk tablets and OREO Birthday Cake and Peppermint Bark cookies. Our community of more than 2,683 employees is present across Canada and our head office is in Toronto. We encourage all our employees to be themselves at work, to speak out and to encourage diversity in all areas of activity. In addition, we foster a flexible work environment and place great importance on the notions of trust and empathy to promote a true sense of belonging.
Mondelez welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates with disabilities taking part in all aspects of the selection process. Please note that the term "accommodation" in this posting means changes that are made in order to meet the needs of a person with disabilities and not lodging.

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