Bilingual Lead Generation Representative

3 weeks ago


Brampton, Canada Canon Canada Full time
Bilingual Lead Generation Representative - Hybrid 
  • Do you enjoy prospecting?
  • Are you good at building relationships with new customers while uncovering business needs?
  • Can you nurture qualified sales leads?
As the Bilingual Lead Generation Representative, you will be supporting our outside sales representatives by developing, qualifying leads and booking appointments.  Your persuasive abilities and creative methods will uncover potential new customers by gathering data, identifying future sales opportunities and confirming interest with existing clients. Key Responsibilities
  • Prospect new sales opportunities via phone/email and develop rapport with net new client base
  • Pro-actively contact all prospects and identify qualified leads
  • Acquire client prospecting information, lead nurturing, and customer info regarding expired equipment/buy-out requests
  • Screen inbound leads using Marketing Automation software from sources such as website and landing page forms (Canon.ca), and direct phone calls
  • Qualify leads and set up appointments for appropriate Outside Sales Representatives and follow up on actions with sales and service
  • Manage prospect lists and generate quality leads by scheduling product demonstrations and invitations to special events
  • Update CRM (Salesforce) customer data and record information from new leads and prospects
  • Achieve monthly quotas for closed business and Sales Qualified Leads in Salesforce
  • Use data mining resources to discover customer trends to uncover new sales opportunities
To Succeed, You Will Need: 
  • Oral and Written communication in French is required.
  • Resourcefulness and drive to discover new potential business and meet your call and conversion targets. 
  • Capability to handle high-volume prospective customer calling, appointment setting, and lead generation
  • Excellent verbal/written communication skills, including the ability to craft exciting emails that pique prospect interest and result in new business
  • A high level of professionalism to understand customer issues and identify an appropriate resolution or response
  • Strong coachability skills to develop and continuously improve call scripts and take customer notes
  • CRM and technical skills to enter data notes and lookup client information in Salesforce or other databases


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