Lead Generation Representative

4 weeks ago


Brampton, Canada Canon Canada Full time

**Lead Generation Representative - B2B (Hybrid)**

**Base Salary plus Commission**

Reporting to the Manager of Customer Success and Lead Generation, you are the first contact with our customers, screening inbound leads, and qualifying and uncovering opportunities for our Outside sales representatives. Our outside sales representatives will rely on your abilities and creative methods to book appointments with the customers you've identified and qualified.

**Key Responsibilities**:

- Contact all prospects and identify qualified leads; acquire information about clients' needs and satisfaction with current solutions, lead nurturing, and customer information about expired equipment/buy-out requests.
- Screen inbound leads using Marketing Automation software from sources such as website and landing page forms (Canon.ca), and direct phone calls.
- Qualify leads and set up appointments for appropriate Outside Sales Representatives and follow-up on actions with sales and service.
- Manage prospect lists, identify quality leads, schedule product demonstrations, and send invitations to special events.
- Update, record customer data and new leads in the CRM. (Salesforce)
- Achieve monthly quotas for closed business and Sales Qualified Leads in Salesforce.

**To Succeed, You Will Need**:
Experience in one of the following:

- High-volume cold calling.
- Appointment setting.
- Lead generation.
- Customer success experience.
- Understand customer issues and identify an appropriate resolution or response.
- Project and process management skills to improve call scripts and take customer notes.
- CRM and technical skills to enter data notes and lookup client information in Salesforce or other databases

**Why Join?**

**HYBRID WORK**

**BENEFITS**:

- Comprehensive health coverage plan that includes medical, dental and vision.
- Life insurance, disability and wellness programs.
- Vacation, Paid Personal Time and Sick days.
- Matching RRSP contribution & Profit-Sharing Program.
- Tuition Assistance Program for professional continuing education.
- Discounts on Canon products, retailers, memberships and more.

**EMPLOYEE PERKS**:

- Free coffee and snacks.
- On-site cafeteria and outdoor patio.
- Employee gym and fitness center.
- Employee referral program.
- Inspire Program, online peer-to-peer recognition for redeemable points on hundreds of products.
- Community involvement.

**COVID-19 SAFETY PRECAUTIONS**:

- Canon is committed to the health and safety of our employees, customers and communities.
- An important part of our workplace safety program includes our COVID-19 vaccination policy. Employees are required to be fully vaccinated and must provide Canon with proof of vaccination. Canon will provide reasonable accommodation if you cannot be vaccinated due to grounds protected by human rights legislation in their province of employment.



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