Klaviyo Email Marketing Specialist

1 month ago

Montreal, Canada Bellesa Full time

About Us

Bellesa Boutique is the premier destination for all things sexual wellness. A by-women company and the largest online pleasure product retailer in North America, Bellesa is on a mission to close the pleasure gap by normalizing pleasure and making sexual wellness accessible and fun.

We are looking for a Klaviyo Email Marketing Specialist to join our team

Reporting to the Email Marketing Lead, you will play an important role in planning, coordinating and executing the day to day marketing initiatives. The ideal candidate will be highly organized, innovative, and thrive in a fast paced environment.

Join a fast-growing, woman-led company to help continue to destigmatize pleasure and evoke real societal change.

More specifically, you will:

  • Support the digital marketing team in developing and maintaining the monthly promotional calendar.
  • Manage email campaigns (brief creation, copy, design coordination, building, testing and scheduling).
  • Manage email lists and segmentation.
  • Create strategies to acquire new emails and improve engagement.
  • Run a/b tests to optimize performance of existing email campaigns.
  • Analyze performance across email flows and campaigns to improve KPIs and recommend new opportunities.
  • Collaborate with the creative team to develop marketing materials and assets that align with our brand voice and values.
  • Stay up-to-date with industry trends and best practices, and identify opportunities for innovation and growth.

Requirements:

  • 2+ years of experience in email marketing and ecommerce.
  • Experience using Klaviyo. (must-have)
  • Experience with SMS a plus
  • Strong analytical skills and experience with tracking and measuring campaign performance.
  • Highly detail-oriented with excellent communication and project management skills.
  • Marketing certificate or degree is a plus.
  • Strong command and understanding of email marketing KPIs, metrics and technology

What we offer:

  • Rapidly growing scale-up offering opportunities for career growth and salary increase
  • Opportunities for professional growth and development
  • 2 weeks vacation + paid time off between Christmas and New Year
  • Employer-sponsored health and dental plan
  • Remote position with option to go into the office;
  • Office location near St-Henri, with free street parking available and large open-concept bright workplace
  • Kitchen stocked with free coffee, tea, and snacks
  • Frequent social events with a close-knit team

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