Head of Growth Marketing

3 weeks ago

Canada Host Papa Inc Full time

Position Summary:

With team members and customers in 39 countries around the globe, HostPapa is currently one of the fastest-growing web hosting companies with a wide range of products available. At its core, we provide individuals and small and medium-sized businesses with access to valuable tools and services critical to their online success, including a Website Builder service for making website creation an ultra-easy task for anyone. Tailored to meet every user's unique needs, our award-winning customer support, email, and cloud-based solutions keep HostPapa at the cutting edge of the web hosting industry and innovation by putting our customers first.

As the Head of Growth Marketing , you will be responsible for developing the overall strategy for the Apps business, and driving on site conversion, user engagement and retention through creative marketing techniques post-acquisition. You will leverage your skills in digital marketing, analytics, and creativity to identify growth opportunities, design and implement experiments and optimize marketing campaigns.

What you’ll do:

  • Develop and execute comprehensive growth strategies to drive customer acquisition, retention, and revenue growth
  • Collaborate with cross-functional teams, including sales, engineering, and creative, to align marketing initiatives with business goals and ensure a maximized lifetime value
  • Optimize marketing campaigns based on performance metrics, such as conversion rates, using data-driven insights to improve results continuously
  • Create effective post-acquisition strategies to activate new users and drive customer retention, engagement, and upsell
  • Conduct market research and competitive analysis to identify growth opportunities and stay ahead of industry trends
  • Monitor and analyze marketing performance data to identify trends, opportunities, and challenges and make data-driven recommendations for marketing optimization and growth strategies
  • Provide regular reports and updates on marketing performance and key metrics to senior management

About you:

  • Proven experience in growth marketing, preferably in a fast-paced startup or scale-up environment
  • Strong analytical skills and experience with data-driven marketing, including A/B testing, performance tracking, and optimization
  • Experienced with Conversion Rate Optimization strategies
  • Demonstrated experience working with cross-functional teams
  • Excellent communication skills, both written and verbal
  • Results-oriented mindset with a track record of achieving or exceeding marketing goals
  • Ability to work in a dynamic environment, adapt to changes, and manage multiple projects simultaneously

What we offer:

  • Work from anywhere - this is a remote opportunity
  • A competitive salary that values you and your unique skill sets
  • Career advancement & professional development opportunities to help you reach your full potential
  • Flexible work arrangements to support work/life balance

About us:

At HostPapa, we’ve been committed to providing a complete array of enterprise-grade cloud services solutions to every business owner since 2006. These services, traditionally out of reach to smaller businesses, are offered in a one-stop shop, making it quick and easy for customers to select the services they need to grow. We back these offerings with 24/7 award‑winning customer support in four languages.

Our HostPapa team values diversity and inclusion. We have a friendly company culture built on trust and respect. With the acquisition of several companies into our product portfolio, we’re growing at an incredible rate and have ample opportunities for career growth.

Come join our talented team of enthusiastic, hard-working, passionate, driven people engaged in meaningful, innovative work. We can’t wait to meet you

HostPapa is an equal-opportunity employer committed to diversity and inclusion. As a multicultural organization, we encourage individual achievement and recognize the strength of our diverse team.

HostPapa is committed to providing accommodations for people with disabilities. If you require accommodation, please let us know, and we will work with you to meet your needs. Accommodation may be provided in all parts of the hiring process.

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