Social Media Manager

4 days ago

Calgary, Canada Silver Linings Foundation Full time

Job Title: Social Media Manager (Part-Time)

**Hours**: 10-12 hours per week**Location**: Hybrid

**About Us**:Silver Linings Foundation (SLF) is a non-profit organization dedicated to providing hope and recovery support for individuals struggling with eating disorders. We aim to build a supportive community while raising awareness, offering resources for eating disorder recovery, and connecting individuals with the supports they need.

**Key Responsibilities**:

- **Content Calendar Development**:

- Develop and coordinate a quarterly content overview and a monthly content calendar aligned with organisational goals.
- Propose and implement creative social-specific strategies to increase engagement and reach.
- **Content Creation & Engagement**:

- Write, design and schedule weekly posts across social media platforms (Instagram - [emphasis on reels], Facebook, LinkedIn) to promote SLF’s programs, resources, advocacy and hopeful recovery content.
- Collaborate with other team members to create specific content pieces.
- **Support for Fundraising Campaigns**:

- Assist in creating social media content for fundraising campaigns, including appeals, success stories, and donor recognition posts.
- Monitor campaign performance and provide suggestions for optimization.
- **Community Engagement**:

- Actively engage with our eating disorder recovery community, as well as the larger ED recovery conversation on a local, provincial and national level. Foster connections with other mental health orgs and ED connected individuals where relevant.
- Monitor comments and messages, fostering a positive, supportive recovery community while drafting professional organisational responses.
- **Reporting**:

- Monitor and report on social media performance, identifying trends, opportunities, and making recommendations for improvement.
- **Trend Monitoring & Recommendations**:

- Stay up to date with social media trends, especially within the mental health sector, and recommend new ideas to keep our content fresh and engaging.

**Qualifications**:

- Demonstrated experience managing social media for nonprofits or within the mental health sector.
- Strong writing skills with the ability to adapt tone and messaging for different platforms and audiences.
- Ability to take initiative, propose innovative ideas, and execute on social media strategies.
- Experience with social media reporting and ability to track key metrics and report on performance.
- Knowledge and sensitivity around mental health issues

**Assets**:

- Lived-experience with eating disorders or mental health recovery (personally or with a loved-one)
- Actively involved in work related to Inclusion, Diversity, Equity and Accessibility

**How to Apply**: Please send your resume, a brief cover letter, and a writing sample of a post that would introduce you to our recovery community as the new social media manager.

**Subject**: Social Media Manager

Applications will be reviewed on a rolling basis until the position is filled.

**Encouragement to Apply**:
At SLF, we believe in building a diverse and inclusive team. We strongly encourage women, LGBTQ+ individuals, BIPOC, and those from other marginalised communities to apply—even if you don't meet every single qualification. If this role excites you and you believe you could make a positive impact, we want to hear from you.

**Job Type**: Part-time

Pay: $28.00-$31.00 per hour

Expected hours: 10 per week

**Experience**:

- Social media management: 2 years (required)

Work Location: Hybrid remote in Calgary, AB T2R 0R6

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