Marketing Account Manager

**Marketing Account Manager**

**Who Are You?**

You’re someone who genuinely enjoys being the connective tissue between clients and results. You build trust quickly, ask smart questions, and take real ownership over the outcomes of the accounts you manage. You’re curious about your clients’ businesses, proactive about spotting opportunities, and comfortable having both strategic conversations and practical, sometimes tough, discussions when needed.

You care about performance, not just activity. Metrics matter to you because they tell a story, and you know how to use that story to guide better decisions, adjust strategy, and show impact. You’re organized, detail-oriented, and reliable, but not rigid. You’re comfortable juggling multiple priorities, collaborating across teams, and adapting as things change. In a fast-paced agency environment, you’re calm, capable, and focused on moving work forward in a thoughtful, client-first way.

**What's The Role?**

The Account Manager role at POD Marketing is a client-facing, impact-driven position focused on building strong relationships and driving measurable growth. You are the primary owner of your client portfolio, responsible for strategy, execution oversight, and ongoing performance. From onboarding through long-term partnership, you guide clients through their marketing journey with clarity, confidence, and accountability.

You work closely with internal teams to translate client goals into actionable plans, ensure strategies are delivered effectively, and continuously optimize based on performance. You’re also expected to think beyond individual accounts by contributing to the evolution of POD’s sales systems, processes, and tools. This is a role for someone who wants to influence both client success and how the business operates, balancing relationship management, strategic thinking, and operational excellence.

**Responsibilities**

- Manage a diverse portfolio of accounts, developing trustworthy and long-lasting relationships with clients.
- Act as the primary point of contact for clients, providing timely and tailored solutions to individual needs.
Build and execute customized quarterly marketing strategies for clients, aimed at achieving their specific goals.
- Drive portfolio growth by identifying upsell opportunities.
- Resolve conflicts and challenges faced by clients in a prompt and effective manner.
- Oversee financial aspects of client accounts, including invoicing and budget management.
- Support the optimization of sales systems and processes, including management and refinement of CRM tools.
- Track and report on sales account targets, aligning them with company objectives and making adjustments as needed.
- Monitor relevant sales and account metrics, suggesting actions for improvement and identifying opportunities for growth.
- Collaborate with internal stakeholders and external partners to deliver comprehensive services and drive future growth.
- Travel to client meetings, trade shows, and conferences, sometimes including speaking engagements.

**Required Experience & Skills**

- Legally able to work in Canada and located in Calgary, AB.
- Bachelor’s degree or diploma in Business Administration, Communications, or a related field, or equivalent corporate work experience.
- 2+ years of experience in customer service or hospitality (serving or bartending experience is considered a strong asset).
- Minimum of 2 years' experience in an Account Management or similar client-facing role
- Proven track record in achieving growth and retention goals
- Experience with sales processes and CRMs like Salesforce, Accelo, or Basecamp is an asset
- Exceptional communication and interpersonal skills
- Strong analytical skills with the ability to make data-driven decisions
- Prior experience in a marketing agency environment is an asset
- Expertise in contract negotiation and renewals
- Advanced understanding of sales enablement tools and reporting is an asset

**Who is POD Marketing?**

POD Marketing is a full-service agency that works across marketing, consulting, and HR to help clients solve real business challenges.

Behind that work is an incredible group of people. We put just as much care into supporting our team as we do our clients, creating an environment where people feel trusted, supported, and inspired to do their best work. This role sits within our Dental and Eye Care divisions (SmileShop Dental Marketing and Marketing4ECPs), working directly with practice owners to build and execute marketing strategies for their practices.

At POD, culture isn’t about perks (though we have those too). It’s about how you feel at work: accepted for who you are, encouraged to grow, and surrounded by people who want to see you succeed. That approach has earned us multiple awards, including recognition as one of Canada’s Most Admired Corporate Cultures.

**What's in it for You?**

At POD Marketing, we work hard, have fun, and genuinely support each other. We believ