Global Partner Marketing Director for Revenue Growth

4 days ago


Golden Horseshoe, Canada Marketo, an Adobe Company Full time
Job Description

We are seeking an experienced Global Partner Marketing Director to lead the development and execution of revenue-generating co-marketing programs with partners in Canada. As a key member of our team, you will be responsible for driving business growth through strategic partnerships and collaborations.

About Us

JPMorgan Chase is one of the oldest financial institutions, offering innovative financial solutions to millions of consumers, small businesses, and prominent corporate, institutional, and government clients under the J.Morgan and Chase brands. With a history spanning over 200 years, we have evolved into a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing, and asset management.

Your Role

You will leverage your passion, experience, and vision to build and lead partner co-marketing campaigns that align with our goals to become the #1 payments platform for businesses in Canada. As a highly talented, analytical marketing leader, you will use data-driven approaches to develop strategies for customer acquisition and engagement via partner channels.

Key Responsibilities:
  • Drive revenue marketing strategy through Partners in Canada and align all cross-functional activities and output to overarching marketing strategy that drives revenue growth.
  • Create world-class co-marketing programs that scale lead generation and brand awareness. Drive new merchant acquisition by developing a data-driven, integrated annual partner marketing plan to exceed business objectives.
  • Foster cross-functional collaboration and support with Sales, Relationship Managers, Business Development, Communications, Operations, Channel Partners, and Data Analytics teams.
  • Focus on the conversion funnel to relentlessly optimize placement and performance to drive new growth, engage current clients, and retain likely-to-churn merchants, through appropriate campaigns that serve each segment of the funnel.
  • Creative, out-of-the-box thinking to develop and execute multi-channel acquisition strategy via partners through world-class, client-facing content, events, webinars, landing pages, direct mail, and campaign collateral that provide partners with means to drive leads back to Chase.
  • Socialize program strategy, calendar of marketing activities, and campaign performance to key stakeholders internally and externally.
Requirements

To succeed in this role, you should possess:

  • 5+ years of experience in B2B Partner / Channel Marketing;
  • 5+ years of marketing experience driving ROI-based B2B marketing programs;
  • Demonstrated experience utilizing data-driven approaches to develop strategy from the ground up for customer acquisition and engagement via partner channels;
  • Strong strategic marketing and creative thinking capabilities to connect Chase benefits to partner and merchants' needs;
  • Strong emotional intelligence that drives respect and trust amongst peers and cross-functional teams, to build collaborative relationships with business stakeholders and influence effectively across different partners and teams.
  • Proven effectiveness in presenting and influencing at the executive level and driving results in a fast-paced and constantly changing environment;
  • Self-motivated with strong organizational skills, attention to detail, and analytical aptitude;
  • Ability to navigate a highly complex organization with ease;
  • Strong project management skills and ability to handle multiple projects simultaneously;
  • Passionate, highly collaborative, and calm under pressure to manage rapidly changing priorities;
  • Strong sense of ownership with commitment to delivering high-quality communications under pressure and tight deadlines;
  • Bachelor degree required, Master's degree preferred.
What We Offer

We recognize that our people are our strength, and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.

The estimated salary for this role is around $120,000 - $150,000 per year, depending on experience and qualifications.



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