Demand Generation Specialist

2 days ago

Toronto, Ontario, Canada Shoplogix - A Constellation Software Inc. Company Full time
About Shoplogix

Shoplogix is a leading provider of Industrial Internet of Things (IIoT) software solutions, empowering manufacturers to optimize their operations and drive business growth.

Job Summary

We are seeking a highly skilled Demand Generation Specialist to join our team. As a key member of our marketing department, you will be responsible for creating and executing campaigns to generate qualified leads, supporting sales enablement, and collaborating with cross-functional teams to drive business results.

Key Responsibilities
  • Develop and execute demand generation campaigns to attract and engage potential customers
  • Support sales enablement by creating and disseminating marketing materials and insights to help close deals
  • Collaborate with the Product and Sales teams to gather information for customized sales decks and presentations
  • Manage content, including maintaining, updating, and sharing marketing materials, and ensuring all resources are current and accessible
  • Assist in content creation, including producing and revising marketing materials across various formats
  • Manage the agency relationship, aligning deliverables with our goals, timelines, and brand voice
Requirements
  • Experience creating, editing, and optimizing compelling B2B content for a wide audience range
  • Meticulous attention to detail in all aspects of marketing and communication, ensuring accuracy and brand consistency
  • Strong technical skills, including proficiency with modern design, presentation, and marketing tools
  • Exceptional written and verbal communication skills, with the ability to translate innovative solutions into captivating content
  • Strong collaboration and project management skills, with the ability to work cross-functionally with internal teams and external agencies
What We Offer
  • A dynamic and entrepreneurial culture, with a focus on continuous innovation and making data accessible and actionable
  • A highly inclusive and collaborative work environment, with opportunities for growth and development
  • Access to mentorship and best practices, with a focus on continuous learning and improvement
  • A comprehensive benefits package, including health, dental, and vision coverage, as well as a generous retirement plan
How to Apply

If you are a motivated and results-driven professional with a passion for marketing and sales, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter outlining your experience and qualifications.

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