Marketing Brand Strategy Manager

5 days ago


Vancouver, British Columbia, Canada Canaccord Genuity Group Inc. Full time
Marketing Brand Strategy Manager

We are seeking a talented Marketing Brand Strategy Manager to join our high-performance team at Canaccord Genuity Corp.

As a key member of the Cash Management Group, you will play a vital role in developing and executing effective marketing strategies that drive business growth and revenue. Your expertise will help shape the company's brand identity and ensure consistency across all mediums and platforms.

Key Responsibilities:
  • Develop and execute comprehensive marketing strategies that align with business objectives
  • Lead content creation initiatives, including social media posts, email campaigns, video stories, and sales material
  • Maintain brand consistency across all platforms, ensuring the consumer understands our value proposition
  • Oversee merchandise design and production, equipping our sales team with materials for successful conferences and road trips
  • Book guests for podcast episodes and manage related content
Requirements:
  • Bachelor's degree in a relevant field, preferably business
  • 3-8 years of experience in marketing, with a strong focus on strategy and execution
  • Presentation skills, both written and verbal, with attention to detail
  • Ability to articulate clearly in formal business settings
  • Business mindset and understanding of how marketing strategies impact revenue
  • Experience with social media platforms, including X, Facebook, Instagram, LinkedIn, YouTube, and others
  • Proficiency in web content management systems, such as SquareSpace or WordPress
  • Knowledge of SEO principles
  • Graphic design skills using Canva or Adobe Suite (Illustrator, PhotoShop)
  • Background in finance-related or communications fields
What We Offer:
  • Competitive salary: $120,000 - $180,000 per annum
  • Quarterly bonuses after the first year
  • Employee Stock Purchase Plan
  • RRSP matching
  • Benefits package, including Medical and Dental
  • Daily healthy snacks
  • Weekly catered lunches and massages
  • Two annual team events


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