Canada Goose Loyalty Expert
2 weeks ago
We are seeking a seasoned loyalty expert to lead the development, launch, and management of a compelling Loyalty Program and Member Engagement Framework for our consumers.
The ideal candidate will have experience growing loyalty databases, leading partners through program implementation, and managing data-driven approaches to strategy development & operations management. They will also create a unique loyalty experience aligned with brand strategy.
Key Responsibilities:- Growing the Loyalty Database and leading partners through program implementation.
- Developing and governing outreach rulesets, coordinating loyalty outreach, personalizing outreach, and implementing new outreach channels.
- Managing analytics of our first-party consumer data to inform Enterprise and Loyalty Strategy.
- Leading and developing a high-performing team focused on consumer-centricity and loyalty.
- Experience leading the design, launch, and maintenance of a Loyalty Program at a consumer brand.
- A minimum of 12 years of experience in Loyalty, CRM, Consumer Experience, and/or related insights & analytics functions.
You should have expertise in:
- Microsoft D365 ERP and Azure Data Warehousing systems.
- Microsoft PowerBI, Google Data Studio or other data visualization tools.
- Salesforce Cloud Ecosystem such as Commerce, Marketing, and Service Clouds.
- Customer Data Platforms such as Acquia, Salesforce 360.
- Digital Channel Measurement such as Google Analytics, Google Tag Manager.
This role comes with a competitive salary range of $120,000 - $150,000 per year.
Candidates should be aware of consumer data regulation and have excellent team leadership skills. Inspirational leaders and colleagues who can help you grow are also important.
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