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VP of Brand Marketing

2 months ago

Canada Leap Tools Inc. Full time
VP of Brand Marketing Job Description

We are seeking a visionary VP of Brand Marketing to lead our marketing efforts and help us scale to new heights.

You will play a pivotal role in shaping and driving our brand's vision and strategy, setting the bar high and leading a dynamic team of Product Marketers, Designers, and Marketing professionals to deliver exceptional results.

This is a challenging and rewarding opportunity for the right person to come on board and shape the next chapter of our brand.

Key Responsibilities:
  • Work with the CEO, VP of Product, VP of Sales, and senior leadership to craft go-to-market plans, ensuring Product Marketing is equipped to define positioning and messaging that sets us up for long-term success.
  • Set strategic marketing priorities and metrics, ensuring marketing investments unlock growth and maximize ROI.
  • Lead, mentor, and grow a high-performing marketing team, fostering a culture of creativity, accountability, and excellence.
  • Shape the vision for the Roomvo brand and all future Leap Tools brands, ensuring a strong and cohesive brand identity across all markets and channels.
Requirements:
  • Proven leadership experience in a high-growth B2B tech company.
  • Expertise in crafting product marketing strategies that have made a significant and measurable impact.
  • Ability to think about both big-picture strategy and ensure the delivery of concrete tactics.
  • Demonstrated ability to think outside the box and develop unconventional growth strategies, creative campaigns, and imaginative engagement tactics that lead to measurable results.
  • Excellent communication skills, with the ability to inspire and influence senior stakeholders and cross-functional teams.

We're a remote-first company that encourages our employees to work from where they're most productive. We offer a work-from-home stipend and a competitive compensation package.

The hiring process will consist of three video interviews, each designed to assess your abilities and fit for the role.