Digital Transformation Marketing Strategist
1 day ago
About EukaPay
EukaPay is a cutting-edge FinTech company that enables businesses and individuals to send or accept crypto payments in-person or online, with zero volatility and no wallets or trading required. Our comprehensive payment platform caters to both digital currency payins and payouts, and also offers a non-custodial buy or sell crypto trading service, EukaSwap.
Our Mission
We strive to upgrade the world's financial infrastructure through digital transformation, making it easier for people to adopt cryptocurrencies and participate in the global economy.
The Role
We are seeking an experienced Digital Transformation Marketing Strategist to join our team and lead our growth marketing efforts. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive growth strategy that drives customer acquisition, retention, and revenue growth.
Key Responsibilities:
- Develop and execute a content strategy that includes video content, blog writing, and informative tweet threads aimed at educating and engaging our target audience.
- Produce regular news releases to share company updates, product launches, and industry insights, optimizing for SEO and audience relevance.
- Identify and secure opportunities for the company to be featured in relevant podcasts within the crypto and fintech sectors.
- Coordinate with media outlets to promote news releases and thought leadership articles, enhancing the company's visibility and credibility.
- Manage and grow the company's presence on social media platforms, including LinkedIn, Twitter, and other relevant networks, through regular, engaging posts and community interaction.
- Budget: $35K - $55K CAD commensurate with experience
Requirements:
- Minimum 2 years of experience in growth marketing or a related field.
- Proven track record of driving customer acquisition, retention, and revenue growth.
- Strong understanding of the crypto and fintech industries, including regulatory changes, market trends, and technological advancements.
- Excellent communication and project management skills.
- Able to work in a fast-paced, dynamic environment.
About You
We are looking for someone who is passionate about digital transformation and has a deep understanding of the crypto and fintech industries. If you have experience in growth marketing and are excited about the opportunity to join a high-growth FinTech startup, please submit your application.
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