Data Policy Director

3 weeks ago

Conception Bay South, Newfoundland and Labrador, Canada Williamthomasdigital Full time
About the Role

We are seeking a highly skilled Data Policy Director to join our team at William Thomas Digital. As a key member of our organization, you will be responsible for developing and implementing 1:1 marketing strategies that drive business results for our clients.

Key Responsibilities:

  • Lead the intake of client briefs and creation of requested strategy deliverables
  • Facilitate discovery and lead stakeholder interviews to clarify business objectives and determine the scope of the opportunity
  • Translate business and marketing objectives into KPI frameworks capable of evaluating performance with precision
  • Employ a range of second and third-party research tools and tactics to discover or bolster customer insights and opportunities
  • Synthesize and develop strategic recommendations to build, optimize or extend our clients' 1:1 marketing ecosystems

Requirements:

  • 7-9+ years developing 1:1 strategies with a CX or human-first focus, and proven results
  • Proven experience driving Email Marketing, Digital Messaging or CRM programs and initiatives, preferably through leading marketing automation platforms
  • Experience using one or more analytics platforms such as Google Analytics or Adobe Analytics
  • Experience analyzing data, with prior experience on Power BI, Tableau or Datorama preferred
  • Strong communications skills- being able to create and effectively deliver clear and compelling strategy presentations

What We Offer:

  • A dynamic and supportive team environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package

How to Apply:

Please submit your resume and a cover letter outlining your experience and qualifications for this role. We thank all applicants for their interest; however, only those selected for an interview will be contacted.

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