Crafting Compelling B2B Content Expert
6 days ago
As a UX Writer, you'll play a pivotal role in shaping our B2B content. Your responsibilities include:
- Refining Style Guides and Documentation: Update and maintain the B2B style guide and design system documentation to align with brand standards and meet user needs.
- Collaborative Content Integration: Partner with product designers, UX writers, and developers to ensure seamless integration of content standards into the design system and consistency across all user touchpoints.
- Information Architecture Development: Design and maintain complex information architectures, ensuring content is logically structured and easily navigable for B2B audiences.
- Content Audits and Quality Assurance: Regularly review and audit content to ensure compliance with style guidelines, design systems, and accessibility standards.
- Team Support and Guidance: Provide expertise and training on best practices for content design, style guide usage, and content creation to internal teams.
Skills and Qualifications
We're looking for someone with the following skills and experience:
- Extensive Experience: At least 7 years as a UX writer, content designer, or a related role, with a strong focus on B2B content.
- Educational Background: Bachelor's degree in English, Communications, Marketing, Journalism, or an equivalent field.
- Design Systems Expertise: Proven experience maintaining or developing style guides and design systems within complex organizations.
- Information Architecture Skills: Familiarity with information architecture principles and experience applying them to content-heavy websites or applications.
- Accessibility and Usability Knowledge: Understanding of WCAG accessibility standards and usability best practices.
- Data-Driven Approach: Experience leveraging data sources and unmoderated user testing tools to measure, analyze, and refine UX copy.
- Attention to Detail: A meticulous approach and commitment to delivering high-quality work.
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