Content Creator

7 months ago

Vancouver, Canada spinify Full time

Position Overview:
As a Content Creator at Spinify, you will play a pivotal role in crafting engaging and persuasive content that resonates with our target audience. Your words will be the bridge between our products and our customers, driving engagement, brand loyalty, and ultimately, business growth.
You will be critical in developing, creating, and optimizing content across various channels. You will be responsible for producing high-quality, engaging content for our YouTube channel, crafting compelling Google Ads campaigns, and creating educational materials for our Spinify Academy, among other channels.

**Responsibilities**:
YouTube Content: Develop and produce engaging video content for our YouTube channel. This includes planning, scripting, filming, editing, and optimizing video content to reach a broad audience.

Google Ads: Develop ad copy that captures attention and drives clicks, conversions, and ROI through Google Ads campaigns. Create and manage Google Ads campaigns to drive traffic, engagement, and conversions. Monitor and optimize campaigns to achieve maximum ROI.

Social Media Content: Create and manage content for our social media platforms to engage our audience and promote our brand.
Spinify Academy Content: Develop educational content for our Spinify Academy, including articles, guides, webinars, and other resources that provide value to our users.

SEO Optimization: Optimize content for search engines to improve organic visibility and drive traffic. Conduct keyword research and stay updated with SEO best practices.

Brand Voice: Maintain and evolve our brand voice, ensuring consistency across all channels and materials.

Content Strategy: Contribute to content strategy development, including planning and editorial calendar management.
Content Calendar: Maintain a content calendar to ensure a consistent and timely flow of content across all platforms.

Content Optimization: Continuously analyze and optimize content performance based on key metrics and user feedback.

Market Research: Stay up-to-date with industry trends, competitive analysis, and customer preferences to inform content decisions.
** Requirements**
- Proven experience as a Copywriter or similar role in content creation.
- Exceptional writing and editing skills with a strong portfolio of work.
- Experience in crafting scripts for YouTube videos.
- Strong understanding of SEO best practices and the ability to optimize content for search engines.
- Google Ads certification and hands-on experience in campaign creation and management (a plus).
- Social Media Management experience.
- Strong research skills to understand complex topics quickly.
- Excellent communication and collaboration abilities.
- Creative thinker with the ability to develop innovative content ideas.
- High attention to detail and dedication to meeting deadlines.
- Excellent organizational and project management skills.
- Bachelor's degree in Marketing, Communications, or a related field (preferred).

**Benefits**

Why Join Spinify?

Spinify offers a dynamic and exciting work environment where your contributions directly impact the success of our business. You'll be part of a collaborative team that values your insights, initiatives, and hard work. We offer competitive compensation, comprehensive benefits, and opportunities for professional growth.

Spinify is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
- If you're a creative wordsmith passionate about crafting compelling content, we want to hear from you Please submit your resume, a link to your portfolio or writing samples, and a cover letter detailing your relevant experience and why you're the perfect fit for Spinify._

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