Strategic Event Director for Global Brand Amplification
2 weeks ago
As a seasoned events marketing professional, you will spearhead the strategic planning and execution of Lenovo's presence at high-profile industry events such as CES, IFA, and MWC.
Key Responsibilities- Develop and execute comprehensive event strategies that align with broader business objectives, incorporating PESO (Paid, Earned, Shared, Owned) media channels to drive maximum exposure and engagement.
- Collaborate with senior leadership to define event goals, themes, and messaging that align with long-term marketing and business strategies.
- Ensure seamless integration of product and brand messaging across events while strategically incorporating paid promotions, earned media, shared media, and owned media in close collaboration with broader functional teams to amplify event impact.
- Lead large events and keynote presentations, incorporating PESO elements to enhance media outreach, thought leadership, and brand storytelling in collaboration with PR/comms team.
**Event Analytics & ROI Evaluation**: Lead post-event strategic analysis, assessing performance, media coverage across PESO channels, attendee engagement, and overall ROI.
**Qualifications**:
- Bachelor's degree in marketing, communications, event management, or a related field.
- At least 5 years in a senior leadership role focused on strategic event planning, media integration, and large-scale event execution.
- Experience in incorporating PESO (Paid, Earned, Shared, Owned) media into event strategies is required.
- Strong understanding of the tech industry and a proven track record in managing strategic, high-profile industry events.
We offer a competitive salary of approximately $120,000 per year, commensurate with experience, and up to 25% domestic US and international travel may be required.
-
Global Experiential Events Director
2 months ago
Morrisville, Canada Lenovo Full timeJob Title: Global Experiential Events DirectorJob Summary: Lenovo is seeking a seasoned and visionary Global Experiential Events Director to spearhead the strategic planning and execution of Lenovo's presence at high-profile industry events such as CES, IFA, and MWC. This leader will collaborate across teams to orchestrate keynote speeches, product launch...
-
Morrisville, Canada Lenovo Full timeAbout LenovoLenovo is a global technology leader with a presence in 180 markets worldwide. As a US$57 billion revenue powerhouse, we serve millions of customers every day, delivering Smarter Technology for All.Job DescriptionWe are seeking a seasoned and visionary Global Experiential Events Director to spearhead the strategic planning and execution of...
-
Morrisville, Canada Lenovo Full timeJob SummaryWe are seeking a seasoned and visionary event leader to spearhead the strategic planning and execution of Lenovo's presence at high-profile industry events such as CES, IFA, and MWC.About the RoleThis role requires a highly strategic thinker capable of crafting long-term event strategies that align with Lenovo's overarching business objectives....
-
Morrisville, Canada Lenovo Full timeLenovo, a US$57 billion global technology powerhouse ranked #248 in the Fortune Global 500, is seeking an innovative and seasoned Global Experiential Events Director. As a key member of our team, you will spearhead the strategic planning and execution of Lenovo's presence at high-profile industry events such as CES, IFA, and MWC.Job Description:Strategic...
-
Morrisville, Canada Lenovo Full timeLenovo, a global technology powerhouse, is seeking an experienced professional to spearhead the planning and execution of high-profile industry events. With a strong focus on strategic event planning and media integration, this role requires a visionary leader who can craft long-term event strategies that align with Lenovo's business objectives.About...
-
Corporate Director, Data Management
2 months ago
Morrisville, Canada Lenovo Full timep> Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and...
-
Senior Global Event Strategist
4 days ago
Morrisville, Canada Lenovo Full timeJob SummaryWe are seeking a seasoned and visionary Senior Global Event Strategist to spearhead the strategic planning and execution of Lenovo's presence at high-profile industry events such as CES, IFA, and MWC. The ideal candidate will have a strong understanding of the tech industry and experience in managing strategic, high-profile industry events.
-
Morrisville, Canada Lenovo Full timeAt Lenovo, we are a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, serving millions of customers every day in 180 markets. Our bold vision is to deliver Smarter Technology for All, and we have built on our success as the world's largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and...
-
Marketing Director
3 months ago
Morrisville, Canada Lenovo Full time* United States of America - North Carolina - MorrisvilleWhy Work at LenovoWe are Lenovo. We do what we say. We own what we do. We WOW our customers.Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter...
-
Morrisville, Canada Lenovo Full timeLenovo, a global technology leader with $62 billion in annual revenue, is ranked #217 on the Fortune Global 500 list and employs over 77,000 people worldwide. The company serves millions of customers every day across 180 markets.Description and RequirementsThis role is part of Lenovo's Intelligent Device Group (IDG), which focuses on developing marketing...
-
Strategic Marketing Operations Director
1 month ago
Morrisville, Canada Lenovo Full timeLenovo, a global technology powerhouse, is seeking an experienced Strategic Marketing Operations Director to oversee the day-to-day IDG Marketing organization processes and resources.The ideal candidate will have 10+ years of expertise and experience with marketing operations, including financial management of marketing investments, marketing planning,...
-
Morrisville, Canada Lenovo Full timeLenovo, a global technology powerhouse with a revenue of over $57 billion, is seeking a highly skilled individual to drive marketing transformation and execution across its International Sales Organization (ISO) and Worldwide and Geo Marketing teams. As the Corporate Director of Sales and Marketing, you will play a pivotal role in driving impactful sales...
-
Global Business Development Strategist
4 weeks ago
Morrisville, Canada Lenovo Full timeAs a leader in the global technology industry, Lenovo is poised for continued growth and success. We are seeking an experienced Director of North America Sales Strategy to drive our business forward.The ideal candidate will have a strong background in strategic planning and execution, with a proven track record of developing and implementing successful...
-
Global B2B Marketing Transformation Lead
2 weeks ago
Morrisville, Canada Lenovo Full timeAbout the RoleWe are seeking a seasoned B2B marketing professional to lead our global sales organization's marketing efforts. As Global B2B Marketing Transformation Lead, you will drive marketing transformation and execution across worldwide and geo marketing organizations.Key ResponsibilitiesDevelop and align integrated B2B marketing campaign strategies...
-
Morrisville, Canada Lenovo Full timeJob SummaryWe are seeking a seasoned Business Transformation and Growth Marketing Director to drive marketing transformation and execution across the Worldwide and Geo Marketing organizations. As a key member of our team, you will be responsible for developing and aligning marketing campaigns globally across different B2B segments.About LenovoLenovo is a...
-
Strategic Sales Director
2 weeks ago
Morrisville, Canada Lenovo Full timeLenovo, a global technology powerhouse, is seeking an experienced Strategic Sales Director to lead our US Healthcare and Corporate Solutions Group. This role plays a critical part in driving growth and revenue for our infrastructure solutions.About LenovoWe are a leading provider of AI-enabled, AI-ready, and AI-optimized devices, infrastructure, software,...
-
Morrisville, Canada Lenovo Full timeLenovo, a global technology leader with $57 billion in revenue, is seeking a seasoned Business Operations Director to drive strategic performance. As part of the company's executive team, you will oversee business performance indicators and develop in-depth industry analysis to inform data-driven decision making.About LenovoWe are a US-based company with...
-
Corporate Director of Sales and Marketing
3 months ago
Morrisville, Canada Lenovo Full timep>Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and...
-
Global B2B Marketing Transformation Leader
1 month ago
Morrisville, Canada Lenovo Full timeJob DescriptionWe are seeking an experienced Global B2B Marketing Transformation Leader to join our team at Lenovo. This role will play a pivotal part in driving marketing transformation and execution across the Worldwide and Geo Marketing organizations.Key Responsibilities:Develop and align marketing campaigns globally across different B2B segments,...
-
Marketing Director
2 months ago
Morrisville, Canada Lenovo Full timeLenovo is a global technology leader, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. The company is focused on delivering Smarter Technology for All, with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices, infrastructure, software, solutions, and services. Lenovo's continued...
