Senior Director of Business Development and Global Marketing
5 days ago
At Lenovo, we are a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, serving millions of customers every day in 180 markets. Our bold vision is to deliver Smarter Technology for All, and we have built on our success as the world's largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services.
Description and RequirementsThis International Sales Organization (ISO) Marketing Director plays a pivotal role in driving marketing transformation and execution across the Worldwide and Geo Marketing organizations including B2B segments, global, enterprise, SMB, and across the breadth of Lenovo's portfolio: solutions and services (technology, professional, managed), data center infrastructure (server, storage, HPC, software), and client devices (laptops, tablets, mobile). The fast-paced, highly transformational role demands strong cross-functional collaboration to align innovative marketing campaigns, strategies, and initiatives aimed at acquiring, nurturing, and retaining B2B clients while driving impactful sales enablement.
- Integrated B2B Marketing Campaign Strategy: Partner across WW and Geo to develop and align marketing campaigns globally across different B2B segments, ensuring relevance in emerging trends such as AI and digital transformation, while optimizing reach to the target audience.
- Corporate Strategy and Brand Alignment: Partner with corporate strategy and brand teams to craft marketing messages tailored to each B2B segment, ensuring resonance with specific industry needs and positioning Lenovo's full technology portfolio effectively.
- Global Project Management: Lead and streamline the execution of cohesive marketing initiatives through digital marketing, content marketing, campaigns, events, and webinars, ensuring consistent messaging across all regions. Collaborate closely with B2B regional leaders to ensure seamless execution and alignment of marketing strategies at the local level.
- Brand Positioning and Messaging: Develop and maintain a unified brand voice and positioning for B2B audiences, ensuring consistency across all marketing materials, platforms, and channels to build brand equity.
- Sales Enablement and Support: Work closely with sales teams and the Sales Enablement Academy to create and refine sales materials, including presentations, scripts, AI playbooks, and ROI calculators that drive conversions and accelerate the sales cycle.
- Organizational Marketing Transformation: Assess and evolve the global ISO marketing organization's structure to foster a world-class, modern marketing team capable of delivering agile, data-driven marketing strategies.
- Market Research and Competitive Insights: Stay ahead of industry trends, market dynamics, and competitor activities, continuously refining Lenovo's marketing approach to capitalize on opportunities and mitigate threats.
- Leadership and Team Collaboration: Lead and inspire a global team of B2B marketing professionals, fostering innovation and ensuring close collaboration with regional marketing teams to meet business goals and drive results.
Key Qualifications:
- Bachelor's degree in marketing, Business Administration, or related field.
- 15+ years of demonstrated B2B Marketing experience and success.
- Proven experience in IT Infrastructure market, software, cloud, or AI markets.
Estimated Salary Range: $250,000 - $350,000 per annum.
We offer an Equal Opportunity Employer policy and welcome applications from diverse candidates.
-
Global Business Development Strategist
5 days ago
Morrisville, Canada Lenovo Full timeAs a leader in the global technology industry, Lenovo is poised for continued growth and success. We are seeking an experienced Director of North America Sales Strategy to drive our business forward.The ideal candidate will have a strong background in strategic planning and execution, with a proven track record of developing and implementing successful...
-
Global B2B Marketing Director
3 weeks ago
Morrisville, Canada Lenovo Full timeMarketing Transformation and Strategy LeadLenovo, a leading technology company, seeks a highly experienced Marketing Director to drive transformation and execution across its Worldwide and Geo Marketing organizations. This pivotal role demands strong cross-functional collaboration to align innovative marketing campaigns, strategies, and initiatives aimed at...
-
Marketing Director
2 months ago
Morrisville, Canada Lenovo Full time* United States of America - North Carolina - MorrisvilleWhy Work at LenovoWe are Lenovo. We do what we say. We own what we do. We WOW our customers.Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter...
-
Morrisville, Canada Lenovo Full timeLenovo, a leading global technology company, is seeking a seasoned sales leader to drive growth in its North America Small and Medium-sized Business (SMB) segment. Reporting directly to the General Manager of NA SMB, this strategic role will play a pivotal part in accelerating revenue and market share gains through the activation of new or nascent...
-
Morrisville, Canada Lenovo Full timeJob Summary:We are seeking an experienced Business Operations Director to lead our Global Performance Management team. This role will be responsible for driving business performance and developing strategies to enhance team effectiveness, drive business results, and align team goals with the organization's objectives.Key Responsibilities:Business Performance...
-
Global Experiential Events Director
4 weeks ago
Morrisville, Canada Lenovo Full timeJob Title: Global Experiential Events DirectorJob Summary: Lenovo is seeking a seasoned and visionary Global Experiential Events Director to spearhead the strategic planning and execution of Lenovo's presence at high-profile industry events such as CES, IFA, and MWC. This leader will collaborate across teams to orchestrate keynote speeches, product launch...
-
Marketing Director
4 weeks ago
Morrisville, Canada Lenovo Full timeLenovo is a global technology leader, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. The company is focused on delivering Smarter Technology for All, with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices, infrastructure, software, solutions, and services. Lenovo's continued...
-
NA SMB Business Development, Sales Director
2 months ago
Morrisville, Canada Lenovo Full time* United States of America - North Carolina - Morrisville Why Work at LenovoWe are Lenovo. We do what we say. We own what we do. We WOW our customers.Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets....
-
Business Development Director_Sales
2 months ago
Morrisville, Canada Lenovo Full timep>Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world’s largest PC company by further expanding...
-
Business Development Director
1 month ago
Morrisville, Canada Lenovo Full timeJob DescriptionLenovo is a global technology leader, ranked #217 in the Fortune Global 500, with a revenue of US$62 billion and a presence in 180 markets. We are focused on delivering smarter technology for all, and our transformation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere.Key ResponsibilitiesLead a...
-
Morrisville, Canada Lenovo Full timeLenovo, a US$57 billion global technology powerhouse ranked #248 in the Fortune Global 500, is seeking an innovative and seasoned Global Experiential Events Director. As a key member of our team, you will spearhead the strategic planning and execution of Lenovo's presence at high-profile industry events such as CES, IFA, and MWC.Job Description:Strategic...
-
Morrisville, Canada Lenovo Full timeLenovo, a global technology leader with $62 billion in annual revenue, is ranked #217 on the Fortune Global 500 list and employs over 77,000 people worldwide. The company serves millions of customers every day across 180 markets.Description and RequirementsThis role is part of Lenovo's Intelligent Device Group (IDG), which focuses on developing marketing...
-
Marketing Director
2 weeks ago
Morrisville, Canada Lenovo Full timeLenovo is a global technology leader, ranked among the world's top companies. Our vision is to deliver Smarter Technology for All, and we're looking for an experienced executive to drive our marketing strategy and operations forward.About the RoleWe're seeking a seasoned Marketing Director to lead our IDG Marketing organization. As part of our global team,...
-
Senior Client Solutions Director
5 days ago
Morrisville, Canada Lenovo Full timeLenovo, a global technology leader with a revenue of $57 billion and ranked #248 in the Fortune Global 500, is seeking an experienced professional to fill the role of Senior Client Solutions Director. This position involves overseeing financial performance, customer experience, vision implementation, market analysis, and go-to-market strategy.About LenovoAs...
-
Strategic Marketing Operations Director
1 week ago
Morrisville, Canada Lenovo Full timeLenovo, a global technology powerhouse, is seeking an experienced Strategic Marketing Operations Director to oversee the day-to-day IDG Marketing organization processes and resources.The ideal candidate will have 10+ years of expertise and experience with marketing operations, including financial management of marketing investments, marketing planning,...
-
Executive Director Marketing
2 months ago
Morrisville, Canada Lenovo Full timep> Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and...
-
Morrisville, Canada Lenovo Full timeJob Title: Executive Director, Marketing Strategy and OperationsJob Summary: Lenovo is seeking an experienced Executive Director to lead the Marketing Strategy and Operations team. The ideal candidate will have a strong background in marketing operations, including financial management, marketing planning, measurement, and performance tracking.Key...
-
Executive Director, Marketing Strategy Lead
2 weeks ago
Morrisville, Canada Lenovo Full timeMarketing Operations Director, IDGAt Lenovo, we are seeking an experienced Marketing Operations Director to join our IDG team. As a key member of the global marketing organization, you will be responsible for managing end-to-end marketing strategy and operations processes to ensure aligned, integrated, efficient, and effective operation of the IDG marketing...
-
Morrisville, Canada Lenovo Full timeEvent Marketing Role at LenovoWe are seeking a seasoned and visionary Global Experiential Events Director to spearhead the strategic planning and execution of Lenovo's presence at high-profile industry events such as CES, IFA, and MWC. This leader will collaborate across teams to orchestrate keynote speeches, product launch press conferences, and other...
-
Senior Marketing Innovation Manager
1 month ago
Morrisville, Canada Lenovo Full timeJob Title: Senior Marketing Innovation ManagerLenovo is a global technology leader, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. We are committed to delivering Smarter Technology for All, and our continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter...
