Digital Advertising Manager
2 weeks ago
We are seeking a skilled Digital Advertising Manager to join our team at PHD Canada, a leading media agency with 40 years of experience. With a strong focus on innovation and creativity, we deliver growth for our clients through strategic and data-driven solutions.
About Us
PHD is part of a global network, bringing together the breadth of global strength and the depth of local expertise to Canadian brands. Our people make the difference, with a culture of thought-leadership, creativity, and innovation. We believe in our people and delivering great work for our clients.
About the Role
As a Paid Search Manager, you will be responsible for ensuring that all Paid Search deliverables are presented on time and of high quality, meeting client objectives. You will work closely with the Account Management and Client Strategy & Development teams to develop campaign strategies and execute campaigns across multiple platforms. Your attention to detail and ability to take ownership of tasks will be essential in driving results for our clients.
Responsibilities
* Lead team members to complete thorough quality checks of campaign set up; billing system and in-platform
* Ensure timely and accurate campaign launch and delivery across the team
* Organize team to deliver all reports and insights to meet deadlines set by client teams
* Display organizational capabilities to track progress, execution, and consistency of Paid Search advertising campaigns
* Manage campaign budget pacing and lead analyzing and closing billing estimates
* Collaborate with vendors to identify new advertising opportunities for clients
* Train junior team members in fundamentals of paid search
* Utilize campaign management tools to execute campaigns and improve overall performance
* Perform thorough quality checks to ensure accuracy of set up across team
* Monitor client, competitor, and industry changes
Requirements
* Minimum 1 year experience in media with a focus on Paid Search and Performance
* Post-secondary education is required, either diploma or degree
* Strong technical understanding of basic Excel and PowerPoint skills
* Understanding of agency ad-serving or social campaign management tools is a plus;
* Google Ads Editor, CM, Google Analytics, Kenshoo, Marin, Omniture, Ad Parlour
* Ability to analyze data and extract insights to inform campaign strategies
* Strong program management and organizational skills
* Excellent communication and collaboration skills
* Strong analytical and problem-solving skills
What We Offer
* Competitive salary: $80,000 - $100,000 per year
* Opportunities for professional growth and development
* Collaborative and dynamic work environment
* Flexible work arrangements
* Comprehensive benefits package
* Access to industry events and training opportunities
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